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HKPC Pushing AR Across Hong Kong

Image Credits: HKPC, Press Release

To celebrate the 25th anniversary of the establishment of the Hong Kong Special Administrative Region (HKSAR), the Hong Kong Productivity Council (HKPC) recently kicked off the “vHK Grand Tour” AR Design Competition (the Competition), officially launching a series of activities which aim to encourage Hong Kong secondary academia to combine augmented reality (AR) technology with famous landmarks in Hong Kong, thus creating their ideal Green and Smart City landscape and enhancing their sense of belonging to the city.

Students and the general public were also introduced, via a seminar, to the Government’s “Smart City Blueprint for Hong Kong 2.0” (Blueprint 2.0), the latest development in immersive technologies and their applications in STEM education, thereby enabling the new generation to master new digital technologies and promote Hong Kong as a green and smart city.

Funded by the General Support Programme of the Innovation and Technology Fund under the Innovation and Technology Commission, the Competition is also supported by the Office of the Government Chief Information Officer, Education Bureau, and several innovation and technology (I&T) enterprises and education organisations and the Hong Kong Federation of Education Workers.

The Chairman of HKPC stated that as the super-connector among the government, the I&T sector and the education sector, HKPC has been committed to promoting I&T education and talent training, and advocates equipping young people with ‘FutureSkills’ to expand the local I&T talent pool.

Coinciding with the 25th anniversary of the establishment of the HKSAR, HKPC hopes the competition will enable students to experience the application of AR technology and increase their interest in immersive technologies; and concurrently alight young peoples’ vision of Hong Kong becoming a smart city and enhance their awareness of green living and sustainable development, thereby strengthening their sense of belonging to Hong Kong.

In the future, HKPC will continue to leverage its advantages in the field of I&T, and combine its rich experience in talent training to lay a solid foundation for nurturing talents for the I&T development of Hong Kong.

In her opening address, the Commissioner for Innovation and Technology noted that with the development of technology, the application of innovation and technology is emphasised, especially on the benefits brought about by I&T in our daily life, and through which we have a fresh understanding and feeling towards Hong Kong’s history, culture, art and other aspects.

The Commissioner also pointed out that in promoting I&T, the Government has unprecedentedly invested more than $150 billion in the past 5 years. Currently, the I&T industry in Hong Kong is flourishing. She encouraged fellow students to explore the world of science and technology and acquire the skills they will need for careers in the I&T industry.

The Competition will be held in different stages across a period of about 9 months, covering first-round assessment, training workshops, final round assessment, an award ceremony and an exhibition. Participants will be required to design and produce the AR works based on the theme of the 25th anniversary of the establishment of the HKSAR and the vision and goals of Blueprint 2.0 to showcase a brand new image of a green and smart Hong Kong to the public.

In addition, as the COVID-19 epidemic has brought unprecedented challenges to the city, participants are required to integrate anti-epidemic elements into their works to demonstrate the impacts and benefits of innovative technologies on public hygiene and daily life.

Ultimately, the AR works of the top 25 finalist teams will be available for public viewing online and offline, while people from all over the world will be able to participate in the “vHK Grand Tour” without being restricted by time, space and region.

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