
- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
What the Advisory Council Does
Constituting a group of eleven thought leaders and industry captains of diverse backgrounds, the Advisory Council on the Ethical Use of Artificial Intelligence and Data is represented by individuals from large tech providers, users, academia and government. Former Attorney-General, Mr V K Rajah SC chairs the Advisory Council.
The Advisory Council is one of three structured, interlinked initiatives to support the engagement of stakeholders to collaboratively develop a trusted and vibrant AI ecosystem and position Singapore as a leading hub for AI.
On issues of the responsible development and deployment of AI, the Advisory Council will advise and work with the Infocomm Media Development Authority (IMDA). They will also assist the Authority on issues that support the development of AI governance capabilities and frameworks. Additionally, the Government will be assisted by the Advisory Council in developing ethics standards and reference governance frameworks, and publish advisory guidelines, practical guides, and codes of practice for the voluntary adoption by the industry.
Inaugural Meet to a Good Start
The Advisory Council had their first meeting three months after the full composition of its members was announced by Minister for Communications and Information Mr S Iswaran on 30 August 2018 at AI Singapore’s first year anniversary.
At the meeting, the council members discussed the ethical use of AI and data. Among the topics tabled for discussion, was the paper released by the Personal Data Protection Commission (PDPC) in June 2018 on the responsible development and adoption of AI. Council members also provided their suggestions on how to improve the draft model framework, calling for broader engagement and consultation.
Private-public relationships like these are necessary to enable the Digital Economy, according to the media release. AI ecosystems must be sufficiently trustworthy for industries to uptake the technology in their businesses. Moreover, AI technologies need to be trustworthy so that strong consumer confidence is established, while ensuring their protection and participation. Thus, the development of responsible practices must be informed by diverse views and a global perspective.
The media release said, “Singapore aims to contribute to the global discourse by proposing a pragmatic governance framework that translates ethical principles into practice.”
Accordingly, an updated draft will be available soon.
“I am especially thankful for the attendance of a strong and diverse transnational mix of members, including tech giants, companies large and small, users, academia and government. Building a future Digital Economy with a trusted AI ecosystem is critical,” said Senior Minister of State Dr Janil Puthucheary.
Looking to the Future
In the Digital Economy Framework for Action, AI will undoubtedly be an enabler.
IMDA in collaboration with AI Singapore, has announced initiatives in support of its AI strategy.
First, industry adoption of AI will be championed. They hope to promote an understanding of the benefits from implementing AI.
Next, a vibrant ecosystem of AI developers and companies, users and suppliers, and talented researchers and engineers will be built.
Third, specific AI leadership areas will be identified to grow industry and R&D capabilities.
Finally, to develop an AI-conducive business environment, additional clarity will be provided, and relevant regulations will be reviewed.

- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
To celebrate the 25th anniversary of the establishment of the Hong Kong Special Administrative Region (HKSAR), the Hong Kong Productivity Council (HKPC) recently kicked off the “vHK Grand Tour” AR Design Competition (the Competition), officially launching a series of activities which aim to encourage Hong Kong secondary academia to combine augmented reality (AR) technology with famous landmarks in Hong Kong, thus creating their ideal Green and Smart City landscape and enhancing their sense of belonging to the city.
Students and the general public were also introduced, via a seminar, to the Government’s “Smart City Blueprint for Hong Kong 2.0” (Blueprint 2.0), the latest development in immersive technologies and their applications in STEM education, thereby enabling the new generation to master new digital technologies and promote Hong Kong as a green and smart city.
Funded by the General Support Programme of the Innovation and Technology Fund under the Innovation and Technology Commission, the Competition is also supported by the Office of the Government Chief Information Officer, Education Bureau, and several innovation and technology (I&T) enterprises and education organisations and the Hong Kong Federation of Education Workers.
The Chairman of HKPC stated that as the super-connector among the government, the I&T sector and the education sector, HKPC has been committed to promoting I&T education and talent training, and advocates equipping young people with ‘FutureSkills’ to expand the local I&T talent pool.
Coinciding with the 25th anniversary of the establishment of the HKSAR, HKPC hopes the competition will enable students to experience the application of AR technology and increase their interest in immersive technologies; and concurrently alight young peoples’ vision of Hong Kong becoming a smart city and enhance their awareness of green living and sustainable development, thereby strengthening their sense of belonging to Hong Kong.
In the future, HKPC will continue to leverage its advantages in the field of I&T, and combine its rich experience in talent training to lay a solid foundation for nurturing talents for the I&T development of Hong Kong.
In her opening address, the Commissioner for Innovation and Technology noted that with the development of technology, the application of innovation and technology is emphasised, especially on the benefits brought about by I&T in our daily life, and through which we have a fresh understanding and feeling towards Hong Kong’s history, culture, art and other aspects.
The Commissioner also pointed out that in promoting I&T, the Government has unprecedentedly invested more than $150 billion in the past 5 years. Currently, the I&T industry in Hong Kong is flourishing. She encouraged fellow students to explore the world of science and technology and acquire the skills they will need for careers in the I&T industry.
The Competition will be held in different stages across a period of about 9 months, covering first-round assessment, training workshops, final round assessment, an award ceremony and an exhibition. Participants will be required to design and produce the AR works based on the theme of the 25th anniversary of the establishment of the HKSAR and the vision and goals of Blueprint 2.0 to showcase a brand new image of a green and smart Hong Kong to the public.
In addition, as the COVID-19 epidemic has brought unprecedented challenges to the city, participants are required to integrate anti-epidemic elements into their works to demonstrate the impacts and benefits of innovative technologies on public hygiene and daily life.
Ultimately, the AR works of the top 25 finalist teams will be available for public viewing online and offline, while people from all over the world will be able to participate in the “vHK Grand Tour” without being restricted by time, space and region.
- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
To conduct a proof-of-concept on the use of space-based Very High Frequency (VHF) voice for communication between pilots and air traffic controllers for air traffic management, the Civil Aviation Authority of Singapore (CAAS) and the Economic Development Board’s Office for Space Technology and Industry (OSTIn) have signed a Memorandum of Understanding (MOU) with partner companies.
The novel technology’s viability and advantages over ground-based VHF voice communications will be shown in the proof of concept, and the data will be gathered for international review, standards creation, and acceptance.
As global and regional air traffic continues to grow, CAAS is committed to leveraging new technologies to enhance air traffic management to improve efficiency and reduce carbon emissions, and to being a pathfinder and convenor of the public-private partnership needed to drive development and global adoption of such technologies.
– Han Kok Juan, Director-General, Civil Aviation Authority of Singapore
The Director-General added that the space-based VHF communications technology has the potential to revolutionise aviation, improving safety, effectiveness, and sustainability while expanding capacity to handle the growing demand for air travel. If this proof of concept is effective, it will be a big step toward acceptance and adoption around the world.
Pilots and air traffic controllers currently communicate with one another via VHF voice communications. For instance, pilots can ask for clearance to ascend or descend, and air traffic controllers can adjust a flight path in reaction to weather or turbulence.
The communication must be trustworthy, direct, and immediate to ensure safe and effective air traffic management, particularly in congested airspaces and during abnormal and emergency situations.
Moreover, due to the ground-based nature of present VHF stations, there is little to no coverage for VHF voice communications in maritime, hilly, or remote places that are outside the range of ground-based stations, which poses operational challenges. Air traffic control will be safer and more effective because of the expanded coverage provided by space-based VHF voice communications.
Before they may be used for safe operations, space-based VHF voice communications must first undergo technical feasibility studies, evaluation, and standardisation by the International Telecommunications Union (ITU) and the International Civil Aviation Organisation (ICAO).
The CAAS-OSTIn and partner companies’ proof of concept is the first technical research where a specially manufactured satellite will be launched into orbit to contain VHF communications gear for such a trial, even though there have been earlier technical studies in this area.
The trial’s goal is to show that space-based communications are compatible with aircraft technology and already-existing ground radio stations, with equivalent speech quality, latency, and other standards to ground-based voice communications.
The trial will specifically show that space-based voice communications are feasible for the equatorial region, where the scintillation effect that degrades the quality of VHF audio communications is known to be particularly severe. Beginning in 2023, the proof of concept will take a year to complete. After that, CAAS will present the findings and data to the ICAO and ITU for review and discussion.
Between CAAS-OSTIn and partner companies, the program delivers strong complementary skills. The testbed for the trial will be provided by CAAS, a prominent provider of air navigation services that is at the forefront of technological development and adoption.
The development and application of space capabilities to aviation as well as the creation of a space eco-system will be examined by OSTIn, Singapore’s national space office, to support the endeavour. Moreover, joint ventures will put the satellite into orbit and supply the hardware and communications infrastructure.
- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
The Centre for Civil Society and Governance of The University of Hong Kong and a global tech giant recently jointly announced a request for proposals (RFP) for the company’s AR/VR Policy Research in the Asia Pacific region. This research initiative invites the region’s academic community to develop solutions-focused research to support the responsible development of augmented reality (AR) and virtual reality (VR) technologies.
This includes identifying positive approaches to address policy issues and challenges, as well as opportunities in the metaverse and augmented and virtual reality, ultimately giving people the power to build community and bring the world closer together.
With the metaverse becoming the next chapter of the internet, Meta’s vision is to have a billion people accessing the metaverse as part of their daily lives within ten years. That relies on people being in control of their experiences and feeling safe and secure. This RFP reaffirms the tech giant’s commitment to ensuring the responsible development and use of AR/VR technologies and building strong collaborations with policymakers, experts and industry partners to bring the metaverse to life.
The Director of the Centre for Civil Society and Governance stated that the RFP forms part of the Tech for Good Initiative that aims to bring scholars and practitioners together to catch up with the latest development of technologies and explore how the interplay between emerging technologies and public policy works. The Centre is committed to the attainment of a sustainable society and advanced technologies will help address some of the most critical sustainability challenges we are facing today.
The Centre for Civil Society and Governance of The University of Hong Kong and the company are inviting faculty to respond to this call for research proposals on the following topics:
- Economic opportunity: people can be given more choice, how competition can be encouraged, how a thriving digital economy can be maintained
- Privacy: how the amount of data used can be minimised, how to build technology to enable privacy-protective data uses, and give people transparency and control over their data
- Safety and integrity: how people can be kept safe online and be given tools to take action or get help if they see something they’re not comfortable with
- Equity and inclusion: ensuring these technologies are designed inclusively and in a way that’s accessible
- New Use Cases: what are new applications of immersive technology that create substantial value for people and communities
The research initiative targets to award a total of 6 awards, each in the US$100,000 range funded by the firm’s XR Programs and Research Fund, a two-year US$50 million investment in programmes and independent external research to help in the effort of building the metaverse responsibly. The submission deadline is 25 July 2022, and the results will be announced on 5 September 2022.
The global augmented reality and virtual reality market, in the current year (2022), is expected to have a market size of US$37.0 billion and grow up to US$114.5 billion by 2027 within a 5-year forecast period at a market growth rate of 25.3%.
The driving factors behind this growth include increased healthcare applications of augmented reality, increased applications of augmented reality and virtual reality in retail and e-commerce, strong government funding for the facilitation of growth of the AR and VR market, partnerships between augmented reality device manufacturers and various service industries, the rise in the usage and demand for virtual reality in e-learning, medical training, increased demand of virtual reality in manufacturing divisions.
- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
The Government of Queensland has launched the third of its state-wide regional science and innovation hubs in Cairns, boosting research opportunities in Far North Queensland. Under the Partner Up Queensland Regional Science and Innovation Network, the hubs aim to provide people living in regional Queensland with more opportunities to engage with science and innovation in a meaningful way.
The Member for Cairns stated that the hub in Cairns will enable Far North individuals and community groups to participate in a range of STEM-based (Science, Technology, Engineering and Mathematics) and innovation-related activities and events. He noted that the events will be developed by the hub and by local science and innovation champions within the community and will include mentoring, networking and collaboration opportunities; the engagement of youth in the design, implementation, product pitching and entrepreneurship; and engagement with researchers, technologies experts, business and First Nations mentors.
The network will provide opportunities for skills development and establish local networks that will drive growth and development in the science sector and innovation economy throughout regional Queensland. This will result in enhancing how businesses, research organisations and industries can meet the changing scientific and innovation needs of the community.
The region’s Science Minister stated that Cairns joined Gladstone and Toowoomba as locations, with each regional hub being provided with funding of up to $70,000 over 12 months to employ a regional coordinator to support events, activities and projects that encourage Queenslanders’ participation and awareness of science and innovation within their region.
She noted that science and innovation are helping to drive the Queensland Government’s COVID-19 economic recovery plan – whether that’s through renewable energy, advanced manufacturing or our education and research sector. Recent research commissioned by the Office of the Queensland Chief Scientist showed that 83% of Queenslanders believe science is critical for the Queensland economy, she said.
Survey results from the 3M State of Science Index show that 9 in 10 Australians back more investment in science. The findings indicated that during the pandemic, almost two in three Australians thought that scientists and medical professionals are inspiring a new generation to pursue a science-based career.
This is the reason the hubs are being delivered, together with major investments like the additional $35.5 million to ramp up the development and manufacture of locally-based vaccines that build on last’s announcement of $20 million as part of our flagship Queensland Jobs fund.
The Partner Up Queensland Regional Science and Innovation Network is a joint initiative of the Department of Environment and Science and the Department of Tourism, Innovation and Sport. The region’s Innovation Minister said the hubs would help to supercharge regional Queensland science and innovation.
For local entrepreneurs and business leaders, the hubs aim to deliver support and partnerships to identify and develop real-world opportunities. Be it robots, hydrogen or medical technology, the government understands that science and innovation will be critical to building regional Queensland’s industries and jobs of the future.
The Far North Queensland Hub will be led by James Cook University and will be supported by Cairns Regional Council, Gulf Savannah NRM, Y(E)P Entrepreneurship Facilitators Cairns, Regional Development Australia and Cairns Chamber of Commerce.
James Cook University Acting Deputy Vice-Chancellor welcomed the initiative and said that the hub will strengthen linkages between the region’s very active science and innovation community, the Office of the Chief Scientist and the Office of the Chief Entrepreneur.
Having the Hub here in Cairns will boost connectivity between important state government programs and those working on research and innovation in our region, and will support projects that encourage community awareness of science and innovation.
- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
The establishment of the China-Singapore (Chongqing) Multi-Modal Distribution and Connectivity Centre or DC Centre aims to improve both countries’ transportation and logistics ecosystems, as well as strengthen supply chain resilience and accelerate trade digitalisation.
The partnership, according to Josephine Teo, Minister of Communications, and Information, is an important step in the continued development of Singapore’s and Chongqing’s roles as mutual hubs of Southeast Asia and Western China, respectively.
As a key project of the China-Singapore (Chongqing) Demonstration Initiative on Strategic Connectivity (CCI) and logistics priority area, the DC Centre will be a physical location for multimodal operations in Chongqing and help build the CCI-New International Land-Sea Trade Corridor.
With this new facility in place, there will be greater opportunities for collaboration between Singapore, Chongqing, and other international partners in some areas.
– Josephine Teo, Minister of Communications and Information
Minister Teo emphasised first the improving logistics and transportation systems on both sides. To better integrate Chongqing’s key road, rail, and river logistics nodes and give logistics participants a smooth experience, the DC Centre will complement current and planned facilities including the Guoyuan Port and Yuzui Terminal South Yard.
In 2017, Minister Teo recalls the inauguration of the two joint venture companies of Singapore and China -the Sino-Singapore (Chongqing) Connectivity Solutions Company Limited or S1 and Sino-Singapore (Chongqing) DC Multimodal Logistics Company Limited or S2. Now, a training and placement programme will be formed between S1 and the Chongqing Finance and Economics College, with specialised training taking place within the DC Centre itself, to expand the talent pool of Chongqing’s logistics business.
Second, the Minister highlighted the improved supply chain resilience. In an era of global supply chain disruption, the CCI-New International Land-Sea Trade Corridor can determine its value by linking land and sea routes to provide the flow of essential goods, specifically perishable and time-sensitive supplies. To that end, she encourages all interested parties to join the Corridor by utilising key nodes such as the DC Centre and improving connectivity and trade flows between regions.
Minister Teo also stressed the hastening of trade digitalisation. In response to the growing importance of the digital economy, Singapore and Chongqing are encouraging the exchange of digital data and documents to improve supply chain visibility and facilitate seamless cross-border cargo movement. She welcomes more companies to join them in these endeavours, including those from adjacent sectors such as trade financing.
OpenGov Asia earlier reported that 17 Memorandums of Understanding (MoUs) were signed among Singapore and Chongqing businesses in 2020 on the side-lines of the Smart China Expo (SCE) Online, as enterprises continue to explore opportunities despite pandemic restrictions. The MoUs included collaborations in the built environment and manufacturing, as well as logistics and tourism for markets in Chongqing, Western China, and Singapore.
On the other hand, at the annual Smart China Expo in Chongqing in 2019, Singapore and Chinese companies signed 13 agreements for collaborative efforts to use digital technologies in education, manufacturing, and telecommunications.
In the same year, the Infocomm Media Development Authority (IMDA), Enterprise Singapore, and the Chongqing Application Development Administration Bureau launched the Joint Innovation Development Fund (JIDF), an RMB$ 40 million initiative to promote the joint development of innovative products and solutions, which may include research and development and pilots to promote innovative technologies such as robotics, IoT, augmented reality, virtual reality, and artificial intelligence. The fund’s goal is to catalyse projects that have the potential to generate significant economic benefits for the companies and countries involved.
- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
Vietnam is keen to promote local innovation and the creation of digital solutions and platforms. The aim is to have products that address national issues and that can be used easily in the local context. Since 2020, Make in Vietnam has turned towards a focus on digital orientation.
Minister Nguyen Manh Hung of the Ministry of Information and Communication was quoted as saying, ‘The Make in Vietnam represents technology products created in Vietnam, designed in Vietnam, made in Vietnam!’ In laying out the government’s ambitions, he called it a ‘…slogan of action and promotes the spirit of design, innovation and production in Vietnam. Instead of just assembling, production is encouraged to help solve the problems of Vietnam itself and aid export to other international markets.’
A landmark decision was taken to enable open-source technology combined with an open approach to data to enable the realisation of the country’s vision. It is expected that the information, electronics and telecommunications industry will master or develop technologies to produce cover more than 45% of relevant content by 2025. The country is expected to have 100,000 digital technology enterprises by then, with at least 10 internationally competitive unicorns playing a major role.
Moreover, the government is keen to encourage and acknowledge people and organisations that show exemplary progress in this area. One of the key ways the government motivates and recognises these contributions has been the ‘Make in Vietnam’ Digital Technology Product Awards.
The Ministry of Information and Communications launched the ‘Make in Vietnam’ Digital Technology Product Awards 2022. Held since 2020 and in its third year, these awards recognise contextualised solutions to solving problems the country is facing. Clarifying that eligible enterprises as those which are at least 51% owned by Vietnamese investors, the Deputy Minister said, ‘There are products that have contributed to changing lives in many remote villages, difficulties that we previously thought would take a long time to solve.’
To facilitate international collaborations and domestic innovation, the Ministry of Planning and Investment in Vietnam recently launched a portal to provide information and support services to local businesses, especially SMEs.
As reported by OpenGov Asia, the portal is built on an open platform and the government is inviting stakeholders to participate in creating a smooth, multi-dimensional information system. The portal will be a source of research and reports on various topics from leading agencies, research units, and consulting organisations, helping local businesses quickly and easily access relevant information about the industry and market.
In early 2021, Minister Hung said that people live in both a fast-changing and unpredictable world where they move from the real world to the digital world. As they transition to an increasingly online realm there are both great challenges and great opportunities.
The ICT sector has never had as important a role as it has now. It offers a rare opportunity for the industry to reposition, reinvent and reimagine itself, realise challenges and identify new living spaces that are decisive for development.
Digital technology, digital transformation and the media play a particularly important role in this transformation. This, therefore, requires the ICT sector to grasp opportunities and effectively address challenges to meet the ambitions set out in the “Make-in-Vietnam” strategy.
“Make in Vietnam” is an expression to emphasise the initiative in the creation and design of high-tech products by the Vietnamese.
Pham Duc Long, Deputy Minister of Information and Communications said that the Ministry of Information and Communication will facilitate winners of the ‘Make in Vietnam’ Digital Technology Product Awards to access a wider market thus promoting the flagship ‘Make in Vietnam’ agenda to benefit Vietnamese citizens at large.
- Like
- Digg
- Del
- Tumblr
- VKontakte
- Flattr
- Buffer
- Love This
- Odnoklassniki
- Meneame
- Blogger
- Amazon
- Yahoo Mail
- Gmail
- AOL
- Newsvine
- HackerNews
- Evernote
- MySpace
- Mail.ru
- Viadeo
- Line
- Comments
- Yummly
- SMS
- Viber
- Telegram
- Subscribe
- Skype
- Facebook Messenger
- Kakao
- LiveJournal
- Yammer
- Edgar
- Fintel
- Mix
- Instapaper
- Copy Link
Business not as usual
COVID-19 has affected everyone; it is a global phenomenon that has forced all sectors to rethink and strategise, prompting many businesses to implement emergency work-from-home plans and the use of various digital platforms.
Simultaneously, many organisations are looking for a solution that offers content design and development with data analytics that would speed up software adoption and serve clients more effectively.
A low-code software platform has been developed to enable organisations to measure, drive and act to maximise the efficacy of their digital transformation and accelerate the return on investment in software applications. This low-code software is a Digital Adoption Platform (DAP) that enables teams to add on-screen navigation hints to websites and apps without recoding them.
In an exclusive interview with Mohit Sagar, Group Managing Director and Editor-in-Chief of OpenGov Asia, Rafael Sweary, President and Co-Founder of WalkMe, elaborated on the latest trends seen in digital transformation and innovation. The explanation was accompanied by a website demonstration during the interview.
Because of the numerous intricacies involved, digital transformation used to be a lengthy process that could take months to complete for businesses. Nowadays, the transition can be completed in a couple of weeks or even days.
“The goal of technology is to help people. Instead of you trying to understand systems and know-how to run systems, you would tell the programme what to do and the platform would walk you through the process and do it for you, making you much more efficient and focused on your task,” said Rafael.
WalkMe guides end-users through business applications used in today’s workplace, identifying pauses and hesitations to provide real-time assistance onscreen without having to toggle between interfaces. Rafael shared that digital adoption has three main objectives: 1) Data – we must unlock visibility into the tech stack and into the workflows required to complete a business process through the use of software, 2) Action–take action right on top of the application to automate mundane tasks, allowing end-users to focus on their most valuable work, and 3) Experience – Data and Action will drive the perfect experience for the end-user, no matter where they sit within the organisation.
Trends that drive the next normal
In his article – Focus on the Future: The Dawn of the Next Normal is Brighter Than You Might Think – Rafael discusses the transition from crisis to a new era. Long-term, he sees four significant shifts that will alter corporate conventions.
First is the new paradigm of business continuity planning (BCP). Continuity was typically done keeping in mind a short-term crisis, such as a data leak or an accident. Most businesses did not plan for an event on the scale of COVID-19.
The pandemic has altered the current context of planning, pushing organisations to accept and deal with a new reality. Most leaders, now, agree that BCP must address long-term type possibilities as well, ensuring that a company is agile and adaptable to any situation.
Second, remote capabilities are now an essential component of businesses to remain functional in any situation. When the pandemic began in 2020, most businesses were forced to implement a work-from-home policy, regardless of their readiness. Organisations quickly recognised that their reliance on technology was growing, and to assist their staff, they required the appropriate digital tools.
However, companies will need to examine their technology to enhance communication, onboarding and training, productivity, and employee engagement as the trend toward permanent remote work continues.
Rafael feels that the third major change is in corporate culture and that it will continue to evolve. Across the board, companies acknowledge that employees are their greatest asset. The more the investment and care for employees, the more likely the chances that a company will prosper in the next normal.
Undeniably, the Covid-19 pandemic has had a major and swift impact on the workplace, with companies making significant efforts to build a distinct culture that reflects their views and keeps the employees content, engaged, and feeling supported.
The fourth change, Rafael proposes, is that digital offerings will drive revenue in the future. Industries are entering into a contactless era where all goods and services can be obtained through technological means. To that end, companies will have to invest in digital offerings that are easy for their customers to navigate and their employees to use.
Businesses that cannot serve their customers digitally have suffered greatly and are struggling to recover. The Next Normal involves increasing the digitalisation of operations and the virtualisation of communication.
It is undeniable that technology priorities have shifted, Rafael opines. Companies may have dabbled with “nice to have” technology before COVID-19, but everything that isn’t critical to core business must go now. Budget cuts will affect all firms, requiring the need to make the best software options possible to maximise ROI. Companies that can find the best technology for their purposes will prosper.
Navigating the New and the Next Normal
Digital transformation is made up of several applications that must collaborate and focus on the outcomes rather than the implementing technologies. Rafael explained that most businesses fail to complete their digital transformation journey because they define it primarily by changing many software or platforms and they begin digitising everything simultaneously.
The fundamental changes in digital transformation are in how organisations work and, as a result, how value is added for customers. Rafael recommends companies begin with their desired results, deploy their chosen platform and understand what they want to achieve based on the benchmarks. He added that when considering digital transformation, avoid thinking about systems.
“Consider the bottlenecks, obstacles and financial opportunities. Then define success, act on it, start working on it, and evaluate whether you met your goal,” he advises.
Because there is a possibility of multiple outcomes, an organisation does not have to worry about just one transformation. Think about, as an alternative, the tasks that need to be completed and the aspects of their firm that they wish to alter.
Businesses employ new strategies and processes to stay relevant as technology rapidly evolves. This modification may need to be implemented promptly for the company to reap the benefits and it must constantly adapt, and experiment with new technology.
“We could help them manage the complete cycle, beginning with review and finishing with benchmarks identifying friction and detailing project action, among other things,” Rafael offers confidently.
WalkMe apart, he says, if businesses want to be more successful in their digital transformation, they must focus on outcomes rather than systems implementation.
Without a doubt, WalkMe is a highly successful option. Close to two thousand organisations around the globe utilise the system, from both the public as well as the commercial sector. Product managers and application owners can make use of the software and feature adoption tools, as well as the change management solutions, that this platform provides for internet, desktop, and mobile applications.
The platform aims to empower business leaders to achieve the potential of their people and technology investments, which he considers to be the most valuable assets of an organisation in the digital economy.
The enterprise-class guidance, engagement, insights and automation platform of WalkMe’s Digital Adoption Platform enables businesses to maximise the full value of their digital assets by providing executives with greater visibility into digital usage and making employees more efficient and productive.
“The Next Normal is different. We can’t ever ‘go back’, but we are being offered incredible opportunities for better business processes, better work experiences, and stronger companies and products. Jump on, the time is now,” Rafael advises.