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Singapore President announces Digital for Life movement to help Singaporeans embrace digital

Presidents Challenge and Digital For Life Launch

On 8 February, President Halimah Yacob launched the Digital for Life movement at the President’s Challenge 2021 event. This year, President’s Challenge seeks to build a digitally inclusive society where digital technologies are accessible to all, and no one is left behind.

President Halimah launched the new national movement – Digital for Life to strengthen the community to help Singaporeans embrace digital as a lifelong pursuit, and to enrich their lives through digital.

President Halimah Yacob launched the President’s Challenge 2021 (PC2021), which will raise funds for a record total of 92 benefitting agencies. In line with its focus for this year, PC2021 will also lay emphasis on efforts that equip groups like seniors, persons with disabilities and low-income families with digital tools, skills and connectivity so that they can remain socially and economically active in Singapore’s digital-first way of life and work.

President’s Challenge 2021 

President Halimah highlighted that as our society capitalises on the opportunities arising from digital technology, it is important that all segments of society stand to benefit and that no one gets left behind. As such, the focus of this year’s President’s Challenge is ‘Building a Digitally Inclusive Society’. PC2021 will also continue to support a broad range of social causes this year, including raising funds for a record total of 92 benefitting agencies, to help them tide through the difficult times caused by COVID-19.

TOUCH Community Services’ “Digitally Ready Families” is one of the programmes supported under PC2021. It supports low-income individuals to more effectively and efficiently use digital technology as well as navigate family relationships within a digital environment.

Digital for Life Movement

The newly launched Digital for Life movement will look to bring the whole of nation together in collective efforts to help all Singaporeans have the necessary digital tools, skills and habits to succeed in the future.

It will build on the momentum of many community efforts seen during COVID19, and mobilise more community partners and resources to help all Singaporeans embrace digital, and live enriched lives with digital.

The movement will serve as a platform to bring together corporates, community organisations, government agencies as well as individuals to play a part, coordinating efforts, cocreating solutions and catalysing change.

The movement aligns well with the PC2021 theme of “Building a Digitally Inclusive Society”, and the overall theme of Empowering for Life, a direction charted for PC to uplift and help vulnerable groups to upgrade their skills and capabilities using digital technologies and solutions.

The Digital for Life Fund has also been established to support digital inclusion projects and activities to help all Singaporeans embrace digital, and enrich lives. As announced by President Halimah, the Patron for Digital for Life, the President’s Challenge will provide a seed funding of $2.5 million in donation to the Fund.

President Halimah Yacob said, “The COVID-19 pandemic has hastened Singapore’s digitalisation efforts, but also has the potential to widen the digital divide. The President’s Challenge hopes to support efforts to build a digitally inclusive society, where all Singaporeans feel excited, empowered and enriched by digital technologies. The Digital for Life movement and Fund brings us a step closer to achieving Singapore’s vision of becoming a digitally-inclusive society.”

The new fund set up by IMDA will support projects initiated by the community for the community, through to 2023. It will also serve as a channel for community contributions.

With the government matching dollar for dollar, the target for the Fund is to grow to $10 million over the next three years. Community Chest, the fundraising and engagement arm of the National Council of Social Service, will facilitate contributions towards this Fund.

The Digital for Life Fund will support projects and activities promoting:

Digital Technology and Inclusion – which will focus on building digital resilience, and excite different segments of society on how new digital technologies can enrich their daily lives.

Digital Literacy and Wellness – which will focus on promoting good digital habits as society engages in the digital domain, including in the areas of cyber safety, media literacy and mitigating the risks of online harms.



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