Fighting cybersecurity threats through User Behaviour Analytics and Defense in Depth approach

OpenGov speaks to David Barton, former Chief Information Security Officer at Forcepoint LLC (Mr. Barton is a former CISO of Forcepoint, as of re-publication date of 27 October 2017; the interview was originally published on 21 November, 2016). Mr. Barton has over 20 years of experience in security leadership roles across a variety of industries including telecommunications, healthcare, software development, finance, and government.

Mr. Barton presents the lay of the land for cybersecurity in a wide-ranging discussion. He talks about the risks from IoT, insider threats, ransomware and three different types of external threats. He also explains User Behaviour Analytics and Defense in depth approach as measures for building a comprehensive and robust security system.

Can we start by talking about the cybersecurity landscape in the public sector in the US?

In the US the threats are consistent with the rest of the world. And it is not just the public sector, it is all sectors. We are seeing upticks in malware, ransomware, insider threats. When I talk to my colleagues around the world, we see the same threats. We are facing the same issues.

In the public sector, you might have some data that is more attractive to the adversary than in the private sector. Public sector probably has more people-oriented data in areas such as healthcare and national identifiers versus the private sector, where you are dealing more with intellectual property. But both are facing the same threats.

The difference that I see is in the level of maturity of organisations in different parts of the world. It’s not the threats that are different. It is the maturity of the security organisations in responding to those threats.

The organisations in the US or Europe might be more mature, compared to firms or agencies in South America or Asia. But I see increased investment in security, which means the maturity of those organisations is improving.

What are the factors which determine the maturity of an organisation with regards to security?

Maturity boils down to a heightened sense of awareness.

During the last 5 years, the number of giant attacks or breaches we have experienced in the US has driven probably more investment per capita than you see in South America or Asia. Incidents like the leakage of the nuclear submarine in India recently, 22,000 pages of technical documents, would increase investment over time.

What are the cybersecurity concerns when it comes to Internet-of-Things (IoT) and Smart Cities?

Probably the best way to describe it is imagine you are on a two-lane highway and there’s one car every minute. Now on that you have gone from two lanes to eight lanes and on every lane you have cars bumper-to-bumper, rush-hour traffic. The cops will have a difficult time finding the drugs in the one car because of all the other cars around.

IoT is adding so many cars to the network that it is going to be more difficult to find the bad guys in all the noise. The second thing is that most IoT companies aren’t focused on security.

There have been instances of video baby monitors in the US being hacked. Now the bad guys are watching you walk around your house. Privacy concerns get trampled into the dust, when bad guys go and steal video from your nanny cam.

Smart Cities need to do due diligence upfront to make sure they are deploying IoT devices that have security baked into them. They have to avoid buying the cheapest traffic camera.

It makes the lives of our citizens easier but on the flip side if you don’t think about it and do it right upfront, you are introducing risks.

Insider threats seem to be huge concern at the moment. Can you tell us about them?

Two years ago, insider threats were not talked about anywhere. This year, everyone is talking about it. The challenge you face as a practitioner is trying to decide who’s an insider. Is it someone that works for you? Is it someone who has access to your network?

You have multiple categories of insiders. You have people who unintentionally do bad things. They make mistakes. That might be preferable to the malicious insider, who is trying to take your data.

In our conversations with colleagues around the world, we have encountered people getting jobs in companies for the sole purpose of stealing data.

Once a bad guy gets into your network, he or she appears to be an insider. So, I don’t always differentiate between someone outside your network or inside because they both look the same. The challenge that we have is understanding the behaviour are they exhibiting. Is that behaviour normal and reasonable for their job?

When I think about ransomware or Advanced Persistent Threats (APTs), I think the only way to stop those in the future in understanding behaviour. Because they all exhibit some form of behaviour and when it is outside of the norm, then we can take action.

How is user behaviour tracked and analysed?

It is all about User Behaviour Analytics or UBA. It is one of the buzzwords we are going to hear a lot in the coming days. That’s a function of understanding the behaviour of the user and when the behaviour changes to outside of the norm, then taking action.

For true UBA, you need to build a baseline, what does your normal day look like. If you build that over a period of 15-30 days, you figure out what the normal is and when the behaviour changes, you can generate alerts or take appropriate action.

Does Remote Access have a role to play in insider threats?

Remote Access takes you from your home network or your hotel network to being an insider to your work network. The bad guys are doing the same thing. They may or may not be using your VPN, depending on how good they are. Ultimately when they connect to your network, they are looking like they are local. They look like they are down the hall. With remote access, you need to make sure that you have got tools monitoring the behaviour of remote employees, just so you can tell the difference between what normal looks like and and what abnormal looks like.

Ransomware has emerged as a major threat. Can you tell us about it?

I have seen statistics which say that by the end of 2017, ransomware would generate close to a billion dollars in revenue. That’s a huge incentive for bad guys to continue to do it.

A hospital in the US got hit by ransomware and all their patient record systems were encrypted. They had to turn away patients and ambulances on the way to the hospital.

It’s difficult because there is always a human element. Even if we do all the training, they can still click on links or respond to emails.

There are 200 million emails in a minute on the internet. Around 98% is spam, with malicious links and attachments. Your hope for APTs and ransomware is that you have tools in place to detect the behaviour changes and take required action, such as stopping the machine, disconnecting it or anything else, in time to keep that ransomware from going any further.

Tools like privileged account management might also help. If none of your people have admin rights, then ransomware is hard to execute. But without UBA it will be difficult to stop ransomware.

The other challenge is patching. If we are not patching, we will get ransomware. It has to be controlled and delivered by IT admin because users will not do it. Fifteen years ago, there were two worms, Code Red and Nimda. Those are still out there. People at home who own those machines don’t know it and don’t know they have to clean it up.

How do you think security policies can be enforced better and employee compliance improved?

Enforcing policy without technological controls is tough. Every good security program has a component that says we are going to teach our employees, on a periodic basis. We call it security awareness.

Every good program puts out messages on a periodic basis in front of your employees saying don’t click on links, don’t share your passwords, make sure you pull the door shut. You want to get all of these security awareness topics in front of your people every month and you want to hold them accountable on an annual basis to take a computer based training focused on information security.

If you do those things and follow up with controls that monitor behaviour, that block access, that prohibit data from leaving your organisation that you don’t want to leave, I think while you cannot solve everything, you can get close.

What’s your take on data classification and challenges with it?

Data classification is a tough conversation for most companies. First of all, they don’t know where all their data sits. Then they don’t know what’s in that data in most cases. Without a data classification program, you can’t enforce policy. The challenge for every practitioner I know is, where’s the data at and then once I find it, how important is the data.

Once you have a program and you have figured out a classification scheme, how do you then go and programmatically find the data and associate a level with that data.

At Forcepoint, we do some of that work. We have security partners in Asia that help us do that. We run a discovery tool that goes and finds the data. Then with a classification scheme, we tag that data. Once you are able to tag it, then you are able to put controls around it. For example, if this file has credit card data and is considered sensitive, then your security controls can block it.

Companies worldwide struggle with this, even in countries with higher security maturity levels. It is not geography-specific. It’s just difficult to do. But if you become good at it and it becomes part of your everyday process, then the risk profile for your company goes down drastically.

What are the major motivations you see for external cyber hacks and where do they originate from?

For the last 5-10 years, there have been three groups of external threats. The two that we are most concerned about are organised crime and state-sponsored hacking. The third is the hacktivists, the hackers who are trying to change social policy. At the end of the day, organised crime is after your data to make money. State-sponsored hacking is mostly to steal data, to steal intellectual property.

What should governments be focusing on in terms of cybersecurity?

There’s a philosophy in security called ‘Defense-in-depth’. It means that we focus on many different areas to hopefully catch and prevent the bad guy from getting to our data. If all I focus on is the organised crime angle, I am going to miss something. If government only focuses on hacktivists, they might miss organised crime stealing citizens’ private data. If they look at only next generation firewalls and APTs, they could miss something by not looking at log data.

What we should focus on around the world, is getting the security teams, their policies and programs to a higher maturity level. We still may not block everything, because the adversaries are funded, organised and incentivised. But that’s our challenge.

Exclusive! Navigating the Frontiers of Emerging Technologies in the Philippines

The Philippines, situated within the Pacific Ring of Fire, is uniquely susceptible to a range of natural disasters stemming from its geographical location, including typhoons, earthquakes, and volcanic eruptions, which render it particularly vulnerable. Nevertheless, in response to these formidable challenges, the nation has embarked on an impressive trajectory of resilience enhancement, strategically emphasising the convergence of technology and preparedness as key focal points in their efforts.

As the impact of climate and its cascading effects intensify, the Philippines’ exposure to natural hazards and the significance of resilience has surged. Recognising the limitations of traditional disaster responses, the country has shifted focus. Instead of relying solely on those methods, they’re embracing forward-thinking strategies that integrate proactive measures and technological advancements to effectively confront these challenges head-on.

The core of this transition lies in the effectiveness of the integration of technology with disaster preparedness. This fusion of innovation and readiness is indispensable in the face of ever more frequent and severe natural calamities. In an era where data analytics, artificial intelligence (AI), and early warning systems have reached new heights, the Philippines is leveraging these technologies to build a nation better equipped to withstand and rebound from disasters.

The Philippines’ journey towards resilience is characterised by progressive solutions built on technology. From early warning systems that provide timely alerts to communities, to advanced data analytics aiding in disaster risk reduction, the country is pioneering approaches that safeguard its people, infrastructure, and economy.

Moreover, this evolution is not contained within national borders. The Philippines acknowledges the interconnectedness of global resilience, actively participating in international collaborations and sharing its expertise to enhance global disaster preparedness.

Tech-Driven Resilience

Engr. Niñaliza H. Escorial, the Deputy Executive Director of the Philippine Council for Industry, Energy, and Emerging Technology Research and Development (PCIEERD) within the Department of Science and Technology (DOST), discusses their vision in response to the rapidly changing global landscape of emerging technologies with OpenGov Asia.

She highlights the agency’s commitment to fostering advancements in Quantum technology, agreeing that it is in a nascent development stage. In a bid to enhance capabilities, PCIEERD is actively seeking collaborative partnerships abroad, emphasising knowledge exchange and capacity-building initiatives. The first step in this endeavour involves establishing an innovation laboratory in collaboration with DOST-ASTI, dedicated to Quantum technology research and development.

Engr. Niñaliza underscores PCIEERD’s dedication to technological innovation, particularly in advanced manufacturing, which greatly supports industries engaged in prototype development. They know the significance of acquiring substantial equipment, considering it pivotal in fostering growth and bolstering competitiveness within the industrial sector.

Acknowledging the pivotal role of blockchain technology within the technological landscape, PCIEERD is actively embracing its integration into their initiatives. Their strategic adoption of blockchain aims to fortify and elevate capabilities, emphasising the assurance of heightened security, transparency, and efficiency across an array of applications and systems within their purview. This deliberate incorporation signifies a proactive step towards optimising technological frameworks and operations for enhanced performance and reliability.

Simultaneously, PCIEERD is delving into Artificial Intelligence (AI), moving beyond exploration to practical applications. The focus extends to improving administrative processes through diverse AI applications. The agency is actively seeking ways to enhance and streamline administrative functions, emphasising efficiency and effectiveness.

Engr. Niñaliza elaborates on PCIEERD’s expansive AI initiatives, spanning various sectors to highlight the transformative capacity of AI applications. The agency is actively leveraging AI to revolutionise weather forecasting, understanding the critical necessity for enhanced accuracy and timeliness in predictions. This strategic utilisation of AI underscores their commitment to addressing pressing needs through technological innovation.

“By integrating AI into weather prediction models, the agency aims to enhance preparedness and response to changing weather conditions, contributing to overall disaster resilience,” Engr Niñaliza explains.

The focus extends to the projection and management of river systems, where AI technology proves invaluable in analysing complex hydrological data. This initiative enables more accurate predictions of river behaviour, vital for mitigating the impact of floods and ensuring sustainable water resource management.

As they also see the pivotal role of AI in ensuring a stable food supply, PCIEERD is deploying innovative AI applications in agro-industry. This includes optimising resource allocation, enhancing agro-industry practices, and improving overall crop yield and quality. These initiatives align with the agency’s commitment to harnessing technology for the nation’s food security.

AI has emerged as a vital tool in traffic management systems, with PCIEERD harnessing AI algorithms for monitoring and controlling traffic. Their goal is to ease congestion, improve transportation efficiency, and play a role in creating sustainable, more livable urban environments.

Within the manufacturing sector, PCIEERD’s focus extends to the integration of sensors, a strategic move to expedite production processes. This innovative approach enhances efficiency and precision in manufacturing, ultimately increasing productivity and global competitiveness.

Engr. Niñaliza expands on PCIEERD’s deployment of AI in health monitoring projects, specifically tailored for students. This proactive strategy facilitates early intervention, fostering a healthier learning atmosphere. It underscores the convergence of technology and public health, prioritising well-being within educational settings.

She highlights their steadfast commitment to making science accessible and relatable, especially to diverse audiences, with a primary focus on students. PCIEERD’s engagement in science communication is evident in strategically designed initiatives that foster a deeper understanding of scientific concepts.

Curated exhibits and workshops serve as dynamic platforms where students actively engage with scientific principles in a hands-on and immersive manner. These initiatives aim not only to impart knowledge but also to cultivate a genuine interest in science, aligning with educational curricula while promoting curiosity and exploration.

Taking cognisance of the evolving landscape of communication, PCIEERD actively harnesses the power of social media as a dynamic channel for disseminating scientific information. Through various platforms, the agency strives to reach a broader audience, transcending geographical constraints and connecting with individuals from diverse backgrounds.

The approach to science communication on social media is characterised by clarity, simplicity, and engagement, ensuring that complex scientific concepts are presented in an accessible and understandable manner.

PCIEERD’s main objective is to democratise science communication, making it accessible to individuals at all levels of familiarity with scientific concepts. The agency aims to simplify science, translating intricate ideas into language and visuals that resonate with the general public. This approach fosters a culture of inclusivity, breaking down barriers between scientific knowledge and everyday understanding.

By prioritising science communication from the grassroots level, PCIEERD contributes to a broader societal understanding of the significance of science and technology. Through these initiatives, PCIEERD is actively bridging the gap between the scientific community and the public, fostering a more informed, engaged and scientifically literate society.

The efforts go beyond conveying information; they aim to inspire a sense of wonder and appreciation for the role of science in shaping the world.

PCIEERD’s international collaboration efforts extend to studying and benchmarking different food systems around the globe, particularly in terms of food technology. By exploring and learning from a wide range of methods, the agency seeks to integrate innovative food technologies that enhance productivity, reduce waste, and promote sustainability in agro-industry.

The primary focus lies in improving methods in agro-industry, streamlining supply chains, and strengthening a resilient food system capable of tackling the challenges presented by a swiftly evolving world. Insights gained will inform effective strategies, technological applications, and policy frameworks, tailor-fitted to strengthen the Philippines’ food security measures.

Acknowledging the environmental impact of waste, particularly its movement, PCIEERD is actively engaging in international collaboration on waste management. Through shared knowledge and best practices, the agency aims to minimise the environmental footprint of waste, emphasising sustainable waste disposal methods and embracing circular economy principles.

“One strategic avenue of international collaboration involves studying guidelines, especially during pandemics,” she elaborates.

They are keenly aware of the critical importance of understanding and adapting to global best practices in managing food systems amid pandemics, PCIEERD aims to examine diverse approaches worldwide. The emphasis is on collaboration to realise the goal of innovating food security initiatives through the use of advanced technologies.

Engr Niñaliza highlights the transformative potential of food technology as an essential in the fight against food hunger in the Philippines. The agency aims not only to develop solutions but also to craft comprehensive strategies that encompass both the preservation and consumption aspects of food.

By leveraging cutting-edge advancements in food technology, PCIEERD aspires to revolutionise the production, storage, and consumption of food, with the ultimate goal of significantly mitigating hunger on a large scale.

PCIEERD’s focus on preservation extends beyond traditional methods. The agency is actively seeking to harness innovative food preservation technologies to extend the shelf life of perishable goods, reduce post-harvest losses, and enhance the overall efficiency of the food supply chain.

“Through these efforts, PCIEERD aims to ensure that a greater quantity of nutritious food reaches those in need, contributing to the alleviation of hunger in local communities,” Engr Niñaliza asserts.

Simultaneously, PCIEERD recognises the crucial role of addressing consumption patterns as part of its strategy. The agency accentuates the importance of educating and engaging the public, particularly the youth, in a comprehensive awareness campaign.

This campaign aims to foster a deeper understanding of the role of food technology in daily life, making the public aware of the benefits of innovative food products and promoting sustainable and healthy dietary choices.

Considering the pivotal role of AI in shaping the future, PCIEERD is committed to fostering AI literacy, especially among the youth. Initiatives are underway to raise awareness among young stakeholders, ensuring they grasp the potential and responsible use of AI technologies.

PCIEERD aims to empower the younger generation with AI knowledge, cultivating a pool of innovators who can contribute to the development and implementation of AI solutions in diverse sectors, including addressing food security challenges.

In terms of AI, PCIEERD’s international collaboration efforts encompass discourses on AI guidelines. The agency aspires to ensure that its AI initiatives align with global ethical standards and technological norms. Addressing ethical concerns related to AI is paramount, and through international collaboration, PCIEERD aims to contribute to the development of comprehensive and universally applicable guidelines.

Transformative Journey

Engr Niñaliza envisions a unified roadmap for all DOST agencies, the goal is to harmonise efforts and resources, creating a symphony of innovation across science and technology.

This blueprint aims to streamline initiatives, eliminate redundancies, and optimise resource allocation. The strategy leverages the collective expertise of each DOST agency, fostering collaboration for a greater impact on a national scale.

“By aligning priorities, the roadmap addresses critical challenges, from industry development to energy security and emerging technologies,” she says emphatically. “The holistic approach ensures that advancements in one sector enhance progress in others, creating a ripple effect of positive change.”

This vision fosters interdisciplinary collaboration, breaking down silos to adapt swiftly to emerging trends. The goal is to position the Philippines as a dynamic force in the global scientific community.

Engr Niñaliza’s dream for DOST-PCIEERD is one of convergence, collaboration, and collective impact. Guided by a shared roadmap, the vision propels the nation forward into a future where the transformative power of science and technology uplifts every aspect of Filipino society. Through this unified approach, DOST-PCIEERD actively crafts a legacy of innovation for generations to come.

Being the first female deputy at PCIEERD, Engr Niñaliza sees her role as a testament to the agency’s strides in inclusivity and merit appreciation. With 35 years of dedicated service, her journey reflects a commitment to progress and witnessed significant improvements in the research and development system.

Rising through the ranks, she brings valuable insights, navigating the dynamic field with a comprehensive understanding of internal workings. Notable is the evolution in research and development, marked by a commitment to innovation. PCIEERD’s culture values forward-thinking approaches, staying at the forefront of technological advancements and expanding horizons in industry, energy, and emerging technologies.

PCIEERD embraces upskilling, ensuring the team remains adaptable and proficient in the latest tools and methodologies. Innovative processes, from project conceptualisation to execution, streamline approaches and position the agency as a dynamic entity within the DOST framework.

The collective journey strengthens PCIEERD, equipping it to fulfil its mandate with resilience. Engr Niñaliza takes pride in contributing to this positive trajectory and looks forward to advancements through continued innovation, upskilling, and excellence in research and development.

PCIEERD’s commitment to innovation and entrepreneurship is demonstrated by the ambitious goal of funding 20 startups annually with a dedicated budget of PHP5 million (SG$135,000). This initiative injects vitality into the local startup ecosystem, fostering technological advancements, economic growth, and job creation.

Inclusivity is a core focus, with dedicated programmes for women empowerment in entrepreneurship. Through Women Helping Women initiatives, PCIEERD addresses challenges faced by women entrepreneurs, providing support, mentorship, and financial assistance. Gender diversity is celebrated in STEM fields, breaking down barriers and inspiring the next generation of women.

PCIEERD’s commitment goes well beyond financial support, creating networking opportunities, mentorship programmes, and platforms for knowledge exchange. By addressing gender disparities and championing diversity, PCIEERD enriches the overall fabric of innovation and progress in society.

The advice given by Engr Niñaliza to anyone aiming for success, regardless of gender or background, is based on the conviction that dedication to ongoing learning and personal development is necessary to realise one’s greatest potential.

“It’s imperative to align your efforts with your strengths and passions, doing what you excel at and what truly ignites your enthusiasm,” she asserts. “Success often follows when we are dedicated to refining our skills and staying open to new knowledge.”

Engr Niñaliza has seen firsthand the transformative power of setting clear goals and persistently working towards S&T, as she progressed from a technical role to becoming the first female deputy of DOST PCIEERD. It emphasises the significance of having a clear direction and a road map for professional and personal goals.

Learning, according to her should be an ongoing process that is not limited by age or stage of career. The pursuit of knowledge and skill enhancement should be constant, whether in technical or administrative roles. Individuals who adopt this mindset are better able to adapt to changing challenges and remain relevant in their respective fields.

Engr Nializa understands the importance of recognising burnout and the need for periodic recovery. In the pursuit of success, it is critical to pay attention to one’s well-being and know when a break is required. Recovering from burnout enables rejuvenation and renewed focus, laying the groundwork for long-term success.

Her experience exemplifies the philosophy of pursuing excellence through passion alignment, continuous learning, and resilience.

“By maintaining a clear goal, staying dedicated to improvement, and understanding the importance of self-care, individuals can navigate their unique paths to success, contributing meaningfully to their fields and making a lasting impact on their personal and professional journeys,” Engr Niñaliza ends passionately.

Evolusi Kesiagaan Bencana Alam di Filipina: Menakar Kesiapan Transformasi Teknologi

Sebagai salah satu negara yang terletak di cincin Asia Pasifik, atau yang dikenal sebagai Cincin Api, Filipina menghadapi tantangan unik terkait ketahanan bencana. Terletak di tepi lempeng tektonik yang sangat aktif, gempa bumi seringkali terjadi di Filipina. Beberapa gempa tersebut diakibatkan oleh letusan gunung berapi ataupun badai tropis yang melanda wilayah ini.

Dengan geografi yang rentan terhadap berbagai ancaman bencana alam yang dapat terjadi sewaktu-waktu, pemerintah Filipina secara proaktif bekerja untuk meningkatkan kesiapsiagaan dan ketahanan mereka terhadap bencana. Melalui berbagai inisiatif dan program, Filipina berusaha membangun fondasi yang tangguh untuk melindungi penduduknya dan merespons dengan cepat setiap kali bencana melanda.

Salah satu aspek krusial dari upaya ini adalah dengan membangun langkah-langkah preventif dalam menghadapi gejala-gejala bencana alam. Sebagai perwakilan dari lembaga riset terkemuka di Filipina, Engr Niñaliza H Escorial selaku Deputy Executive Director di Philippine Council for Industry, Energy and Emerging Technology Research and Development (PCIEERD) Department of Science and Technology (DOST), mencanangkan pendekatan yang efektif melalui integrasi teknologi.

Engr Niñaliza mengatakan bahwa kemajuan teknologi memainkan peran vital dalam penguatan kesiapsiagaan Filipina terhadap bencana alam. “Kami percaya bahwa teknologi memiliki potensi besar untuk meningkatkan sistem peringatan dini, memantau anomali cuaca, dan memberikan data real-time kepada petugas penanggulangan bencana,” ungkapnya.

Dalam pandangan Engr Niñaliza, integrasi teknologi tidak hanya mencakup penggunaan sensor dan perangkat keras canggih, tetapi juga pengembangan perangkat lunak cerdas yang dapat menganalisis data dengan cepat dan memberikan informasi yang relevan. Hal ini dianggap krusial untuk memberikan wawasan yang lebih baik kepada petugas bencana, memungkinkan mereka mengambil keputusan yang lebih tepat waktu dan efektif.

Tantangan lingkungan, termasuk perubahan iklim, juga diperhatikan dalam upaya Filipina untuk meningkatkan ketahanan mereka. Melalui kebijakan dan program berkelanjutan dari integrasi teknologi, Engr Niñaliza optimis untuk mengurangi dan mempersiapkan kesiapsiagaan bencana alam yang dapat terjadi kapanpun. OpenGov Asia melalui rangakaian ini, berkesempatan untuk menilik lebih jauh terkait kesiapsiagaan Filipina dalam menghadapi bencana alam yang menjadi ancaman bagi negaranya, menggunakan teknologi dan kemampuan penelitian riset yang modern.

Peran Teknologi dalam Upaya Ketahanan Filipina

Engr Niñaliza selaku Deputy Executive Director di Philippine Council for Industry, Energy and Emerging Technology Research and Development (PCIEERD) Department of Science and Technology (DOST)menggarisbawahi komitmen PCIEERD dalam meningkatkan kemajuan dalan teknologi quantum. Dalam tekadnya untuk memperkaya kemampuan dan kapasitasnya, PCIEERD dengan giat menjalin kerjasama dengan mitra internasional. Kemitraan ini diharapkan mendorong pertukaran pengetahuan dan inovasi, terutama dalam konteks Filipina.

Langkah awal dalam kolaborasi ini mencakup pendirian laboratorium dan kerjasama erat dengan DOST-ASTI. Laboratorium tersebut bertujuan untuk penelitian dan pengembangan teknologi kuantum, menjadi langkah strategis yang dapat diimplementasikan bersama untuk meningkatkan pengembangan ilmu pengetahuan dan teknologi di Filipina. Dengan berfokus pada upaya bersama, PCIEERD membuka peluang untuk memperluas jaringan kolaboratifnya dan memajukan inovasi teknologi kuantum demi kemajuan ilmiah dan teknologi di wilayah tersebut.

Menurut Engr Niñaliza, komitmen PCIEERD juga meluas kepada sektor manufaktur, terutama industri-industri yang membutuhkan pengembangan prototype. Perolehan alat-alat besar dianggap sebagai langkah strategis yang memiliki dampak terhadap pertumbuhan dan daya saing sektor industri. Investasi ini tidak hanya memberikan kontribusi signifikan terhadap efisiensi operasional, tetapi juga memainkan peran kunci dalam membentuk lanskap kompetitif industri.

Selain prioritas yang telah disebutkan, PCIEERD mengakui blockchain merupakan hal legit lainnya dalam pengembangan lanskap teknologi. Integrasi teknologi blockchain ke dalam inisiatif mereka diharapkan dapat meningkatkan kemampuan, memastikan keamanan, transparansi, dan efisiensi di berbagai aplikasi.

Sementara itu, PCIEERD juga tengah menjelajahi dan menggali lebih dalam potensi teknologi kecerdasan buatan (AI). Pendekatan mereka mencakup berbagai upaya untuk meningkatkan proses administratif melalui integrasi beragam aplikasi AI. Langkah-langkah ini bertujuan tidak hanya untuk meningkatkan efisiensi operasional, tetapi juga merangsang inovasi dalam penanganan tugas-tugas administratif.

Melalui eksplorasi teknologi AI, PCIEERD berkomitmen untuk memperkenalkan solusi yang memanfaatkan kecerdasan buatan secara optimal, menciptakan lingkungan yang lebih cerdas dan adaptif dalam pelaksanaan tugas-tugas administratif di berbagai tingkatan. Kehadiran AI dalam berbagai proses administratif diharapkan dapat membawa dampak positif yang signifikan dalam peningkatan kinerja dan produktivitas.

Engr Niñaliza menyoroti berbagai langkah strategis yang telah diambil oleh PCIEERD di berbagai sektor. Fokusnya terutama terletak pada penggunaan kecerdasan buatan (AI) dalam melakukan peramalan cuaca. Inisiatif ini bertujuan untuk membantu memprediksi cuaca secara objektif, dengan merinci tanda-tanda yang muncul untuk meningkatkan akurasi dan keandalan dalam pemahaman kondisi atmosfer. Melalui integrasi AI dalam peramalan cuaca, PCIEERD berupaya meningkatkan kemampuan prediktifnya, memberikan informasi yang lebih terperinci dan dapat diandalkan kepada masyarakat, serta mendukung berbagai sektor yang bergantung pada pemahaman cuaca yang akurat.

Cuaca menjadi penentu utama dalam mengamati dan menganalisis gejala bencana alam. Penggunaan teknologi kecerdasan buatan (AI) dalam peramalan cuaca oleh PCIEERD memberikan dimensi baru dalam upaya pencegahan dan mitigasi risiko bencana alam. Dengan memahami dinamika atmosfer dan pola cuaca secara lebih canggih, lembaga ini tidak hanya dapat memberikan peringatan dini yang lebih akurat, tetapi juga mengidentifikasi potensi bencana dengan lebih presisi.

Penerapan AI dalam peramalan cuaca tidak hanya memperluas kapasitas prediktif, tetapi juga menciptakan kesempatan untuk mengembangkan strategi adaptasi yang lebih efektif. PCIEERD berusaha tidak hanya menjadi pemimpin dalam menyediakan informasi cuaca yang andal, tetapi juga menjadi motor penggerak dalam membentuk kebijakan yang berbasis pada pemahaman yang lebih mendalam terhadap kondisi atmosfer. Dengan demikian, lembaga ini memainkan peran krusial dalam upaya perlindungan masyarakat dan aset-asetnya dari potensi dampak bencana alam.

“Dengan pengintegrasian AI kepada model prediksi cuaca, PCIEERD ingin meningkatkan kesiapan dalam merespons perubahan terhadap perubahan cuaca, sehingga dapat berkontribusi terhdapa ketahanan bencana alam secara menyeluruh,” pungkas Engr Niñaliza.

PCIEERD terus menggagas inovasi di berbagai sektor, salah satunya dalam pengembangan sistem pengairan sungai. Penggunaan teknologi kecerdasan buatan (AI) dalam konteks ini membuktikan kemampuannya untuk menyederhanakan analisis data yang kompleks. Inisiatif ini menghasilkan informasi yang akurat terkait karakteristik sungai, menjadi langkah strategis dan vital dalam merancang strategi preventif terhadap banjir dan manajemen sumber daya air.

Dengan menerapkan teknologi AI dalam analisis data sungai, PCIEERD dapat dengan cepat dan efisien mengidentifikasi pola perilaku sungai, mengukur aliran air, dan mendeteksi perubahan lingkungan sepanjang sungai. Hal ini memberikan dasar yang kuat untuk pengembangan strategi preventif yang lebih terfokus dan responsif terhadap kondisi sungai yang berubah-ubah.

Keakuratan data yang dihasilkan oleh teknologi AI tidak hanya mendukung upaya preventif terhadap banjir, tetapi juga memberikan landasan yang kokoh untuk manajemen sumber daya air secara keseluruhan. Pemahaman ini nantinya akan memberikan PCIEERD wawasan dalam merancang kebijakan air yang berkelanjutan, mengoptimalkan distribusi air, dan mendukung ketersediaan air yang berkelanjutan bagi masyarakat dan industri.

Dalam industri ketahanan pangan sendiri, PCIEERD menggunakan inovasi AI guna memperlancar kinerja agrikultur. Pengaplikasian tersebut mencakup di antaranya untuk mengoptimasi alokasi sumber daya, meningkatkan kinerja operasional agrikultur, dan meningkatkan kualitas hasil panen. Inisiatif-inisiatif tersebut menunjukkan ambisi PCIEERD dalam menginisiasi teknologi terhadap ketahanan pangan.

Di samping itu, kecerdasan buatan (AI) telah terbukti memainkan peran yang sangat penting dalam pengembangan sistem manajemen lalu lintas. PCIEERD aktif menggunakan algoritma AI untuk pemantauan dan pengendalian lalu lintas, dengan tujuan jelas untuk mengurangi kemacetan, meningkatkan efisiensi transportasi, dan memberikan kontribusi positif pada penciptaan lingkungan perkotaan yang lebih berkelanjutan dan nyaman bagi penduduknya.

Melalui penerapan teknologi AI dalam sistem manajemen lalu lintas, PCIEERD berusaha menciptakan solusi yang lebih pintar dan adaptif. Algoritma AI dapat dengan cepat merespons perubahan lalu lintas secara real-time, memberikan kemampuan untuk mengoptimalkan aliran kendaraan dan mengidentifikasi solusi terbaik untuk mengatasi masalah kemacetan.

Dalam sektor pendidikan, Engr Niñaliza menekankan komitmen mendalam PCIEERD untuk menciptakan ilmu pengetahuan yang dapat diakses oleh semua, terutama bagi mereka yang mungkin tidak memiliki akses yang memadai. Keterlibatan aktif PCIEERD dalam komunikasi ilmiah tercermin dalam inisiatif-inisiatif yang dirancang secara strategis untuk memperdalam pemahaman konsep ilmiah, seperti melakukan pameran lokakarya.

Pameran dan lokakarya yang disusun dengan cermat bukan hanya menjadi tempat untuk menyampaikan informasi, melainkan juga berfungsi sebagai platform dinamis di mana siswa tidak hanya menerima pengetahuan secara pasif, tetapi juga secara aktif terlibat dengan prinsip-prinsip ilmiah secara langsung dan mendalam. Inisiatif-inisiatif ini memberikan pengalaman langsung yang memungkinkan siswa menjelajahi, menciptakan, dan mendalami pemahaman mereka terkait ilmu pengetahuan yang ingin mereka jelajahi.

Upaya ini lebih dari sekadar menyampaikan informasi, akan tetapi, hal ini juga bertujuan untuk membangkitkan apresiasi terhadap peran ilmu pengetahuan dalam membentuk dunia

Mengingat peran kunci AI dalam membentuk masa depan, PCIEERD berkomitmen untuk mengembangkan literasi AI, khususnya di kalangan generasi muda. Sejumlah inisiatif sedang dilakukan untuk meningkatkan kesadaran di kalangan pemangku kepentingan muda, memastikan bahwa mereka memahami potensi dan penggunaan kecerdasan buatan secara bertanggung jawab.

PCIEERD mengakui bahwa pemahaman mendalam tentang AI sangat penting untuk mempersiapkan generasi mendatang menghadapi era teknologi yang terus berkembang. Dengan berfokus pada literasi AI, lembaga ini bertujuan untuk membekali pemuda dengan pengetahuan dan keterampilan yang diperlukan untuk berpartisipasi secara efektif dalam dunia yang semakin terhubung dan tergantung pada kecerdasan buatan.

Inisiatif ini melibatkan serangkaian program pendidikan, seminar, dan kampanye sosial untuk memperluas pemahaman generasi muda tentang konsep, aplikasi, dan dampak kecerdasan buatan. Selain itu, fokus pada penggunaan kecerdasan buatan yang bertanggung jawab dan etis menjadi bagian integral dari upaya ini, memastikan bahwa generasi muda tidak hanya menjadi pengguna yang mahir, tetapi juga paham akan implikasi etis yang terkait.

Dengan mendekati literasi AI secara holistik, PCIEERD menciptakan landasan yang kuat untuk menciptakan lingkungan di mana pemuda dapat berinovasi, berkolaborasi, dan mengembangkan solusi berbasis kecerdasan buatan yang berkelanjutan. Dengan demikian, lembaga ini berperan aktif dalam membentuk generasi yang memahami dan mengoptimalkan potensi teknologi AI untuk kebaikan bersama dan masa depan yang berkelanjutan.

Perjalanan Transformasi Teknologi Filipina

Engr Niñaliza mencoba untuk memvisualisasikan sebuah kerangka untuk PCIEERD guna menyelaraskan upaya dan sumber daya, sehingga dapat menciptakan keselarasan inovasi di bidang sains. Rencana ini bertujuan untuk menyederhanakan langkah inisitaif, mengurangi redundansi, dan mengoptimalkan alokasi sumber daya. Tentunya, strategi ini memanfaatkan keahlian kolektif setiap agensi DOST, memupuk kolaborasi untuk dampak yang lebih besar secara nasional.

Melalui visinya ini, Engr Niñaliza tidak hanya menginginkan penyelarasan internal di PCIEERD, tetapi juga integrasi yang erat dengan setiap agensi DOST. Ia meyakini bahwa keberhasilan tidak hanya dapat dicapai melalui keahlian individu, tetapi juga melalui kolaborasi yang kuat di tingkat nasional. Rencananya adalah dengan menghubungkan potensi unik masing-masing agensi demi menciptakan dampak yang signifikan dalam panorama inovasi nasional.

“Kita dapat mencapai lebih banyak dengan berkolaborasi, menggabungkan kekuatan dan keahlian kami,” katanya mantap. Strategi ini tidak hanya sebatas perencanaan, melainkan komitmen mendalam untuk menciptakan perubahan positif yang bersifat menyeluruh.

Pendekatan holistik Engr Niñaliza dalam menciptakan hubungan timbal balik antara berbagai sektor dapat memastikan bahwa setiap kemajuan di satu bidang memberikan dorongan bagi perkembangan di bidang lain. Ini adalah pendekatan yang melibatkan pengetahuan kolektif, membawa sains dan teknologi ke tingkat yang lebih tinggi melalui sinergi yang kuat.

Visi ini tidak hanya tentang penyelarasan sumber daya, tetapi juga penciptaan efek domino perubahan positif yang meluas. Engr Niñaliza memandang rencananya sebagai fondasi untuk kolaborasi lintas disiplin, menyingkirkan hambatan-hambatan yang mungkin menghambat inovasi. Dengan ini, dia bertujuan untuk menempatkan Filipina sebagai pusat inovasi sains dan teknologi yang berkembang di panggung global.

Impian Engr Niñaliza untuk DOST-PCIEERD adalah menciptakan konvergensi, kolaborasi, dan dampak bersama terhadap Filipina. Melalui perencanaan yang realistis dengan menggunakan integrasi teknologi, visi ini dapat mendorong bangsa ke masa depan. Impiannya tersebut menunjukkan bahwa DOST-PCIEERD tidak hanya fokus pada pencapaian singkat, tetapi pada warisan inovasi yang akan memperkaya Filipina untuk generasi mendatang.

Sebagai wanita pertama yang menjabat sebagai deputi direktur di PCIEERD, Engr Niñaliza melihat perannya sebagai bukti kemajuan lembaga dalam inklusivitas dan pengakuan prestasi berdasarkan jasa. Dengan 35 tahun pengabdian, perjalanannya mencerminkan komitmen pada kemajuan signifikan dalam sistem penelitian dan pengembangan.

Melalui perjalanan karirnya, Engr Niñaliza secara konsisten memberikan kontribusi yang signifikan pada pengembangan inovasi riset dan sains di Filipina. Pengalamannya menjadi pilar utama dalam membentuk evolusi penelitian dan pengembangan, membawa mereka ke garis depan kemajuan teknologi di negara ini.

Transformasi yang terjadi dalam bidang penelitian dan pengembangan di bawah kepemimpinannya tidak hanya memperluas cakrawala di berbagai sektor, tetapi juga menciptakan fondasi yang kuat untuk pertumbuhan industri, ketahanan energi, dan kemajuan teknologi secara masif. Langkah-langkah inovatif yang diambilnya telah memberikan dampak positif yang terlihat dalam upaya mencapai keunggulan teknologi di Filipina.

Engr Niñaliza bukan hanya pemimpin di ranah teknologi, tetapi juga sosok yang memahami betapa pentingnya kolaborasi dan integrasi ilmu pengetahuan. Inisiatifnya tidak hanya berkutat pada peningkatan efisiensi dan produktivitas, tetapi juga pada menciptakan ekosistem di mana ilmu pengetahuan dan teknologi dapat berkembang harmonis, memberikan kontribusi pada kemajuan nasional.

Pada saat yang sama, perannya dalam membuka peluang bagi penelitian dan pengembangan yang inovatif memberikan landasan untuk menghadapi tantangan masa depan. Keberhasilan dalam memimpin perubahan ini adalah hasil dari dedikasi 35 tahunnya dan pemahamannya yang mendalam terhadap dinamika lapangan penelitian.

Komitmen PCIEERD terhadap inovasi dan kewirausahaan ditunjukkan oleh tujuan ambisius untuk mendanai 20 startup setiap tahun dengan anggaran khusus sebesar PHP5 juta (US$135,000). Inisiatif ini berhasil menyuntikkan vitalitas ke dalam ekosistem startup lokal, memupuk kemajuan teknologi, pertumbuhan ekonomi, serta berhasil dalam melakukan penciptaan lapangan kerja.

Selain itu, Engr Niñaliza menekankan bahwa inklusivitas harus menjadi fokus utama. Dengan program pemberdayaan perempuan dalam kewirausahaan, melalui inisiatif Women Helping Women, PCIEERD mengatasi tantangan yang dihadapi oleh pengusaha perempuan, memberikan dukungan, bimbingan, dan bantuan keuangan. Diversitas gender dirayakan di bidang STEM, meruntuhkan hambatan dan menginspirasi generasi berikutnya dari perempuan.

Komitmen PCIEERD melampaui dukungan keuangan, menciptakan peluang jaringan, program bimbingan, dan platform pertukaran pengetahuan. Dengan mengatasi disparitas gender dan mendukung keberagaman, PCIEERD memperkaya struktur inovasi dan kemajuan dalam masyarakat.

Saran yang diberikan oleh Engr Niñaliza kepada siapa pun yang bertujuan untuk sukses, tanpa memandang gender atau latar belakang, didasarkan pada keyakinan bahwa dedikasidalam pembelajaran dan pengembangan pribadi diperlukan untuk menggali potensi terbesar seseorang.

“Penting untuk menyelaraskan usaha Anda dengan kekuatan dan hasrat Anda, melakukan apa yang Anda lakukan dengan baik dan benar-benar memantik semangat Anda. Kesuksesan sering datang ketika kita berkomitmen untuk menyempurnakan keterampilan kita dan tetap terbuka terhadap pengetahuan baru,” katanya dengan yakin.

Engr Niñaliza telah melihat sendiri kekuatan transformatif dari menetapkan tujuan yang jelas dan bekerja keras menuju S&T, saat ia berkembang dari peran teknis menjadi deputi direktur wanita pertama DOST PCIEERD. Ini menekankan pentingnya memiliki arah yang jelas dan peta jalan untuk tujuan profesional dan pribadi.

Menurutnya, pembelajaran harus menjadi proses berkelanjutan yang tidak terbatas oleh usia atau tahap karir. Pengejaran pengetahuan dan peningkatan keterampilan harus konstan, baik dalam peran teknis maupun administratif. Individu yang mengadopsi pola pikir ini lebih baik mampu beradaptasi dengan tantangan yang berubah dan tetap relevan dalam bidang mereka masing-masing.

Engr Niñaliza memahami pentingnya mengenali kelelahan dan kebutuhan pemulihan berkala. Dalam mencapai kesuksesan, sangat penting untuk memperhatikan kesejahteraan diri dan mengenali kapan diperlukan istirahat. Pemulihan dari kelelahan memberikan kesegaran dan fokus yang baru, membentuk dasar untuk kesuksesan jangka panjang.

Pengalamannya mencerminkan filosofi mengejar keunggulan melalui keselarasan hasrat, pembelajaran berkelanjutan, dan ketangguhan.

“Dengan mempertahankan tujuan yang jelas, tetap berkomitmen untuk perbaikan, dan memahami pentingnya perawatan diri, individu dapat menjelajahi jalur unik mereka menuju kesuksesan, memberikan kontribusi dengan berarti pada bidang mereka, dan memberikan dampak yang langgeng pada perjalanan pribadi dan profesional mereka,” kata Engr Niñaliza dengan penuh semangat.

Exclusive! Charting the Future: PCIEERD’s Strategies for Global Technological Leadership

As a vital arm of the Department of Science and Technology (DOST), the Philippine Council for Industry, Energy, and Emerging Technology Research and Development (PCIEERD) holds a pivotal role as one of the three sectoral planning councils within the organisation.

Founded on 29 June 2010, PCIEERD is distinguished by its unique commitment to driving research and development initiatives, particularly in the industries, energy, and emerging technology sectors.

Functioning as a pivotal agency, DOST-PCIEERD takes a central role in crafting policies, plans, and programmes, along with implementing strategies in the designated sectors. The execution of these initiatives is facilitated through a spectrum of Science and Technology (S&T) programmes designed to promote innovation and progress.

Encompassing a broad spectrum, DOST-PCIEERD extends research and development (R&D) support across 21 sectors, broadly categorised under industry, energy, emerging technology, and special concerns.

The council plays a crucial role in disseminating and promoting S&T information, undertaking sustained programmes for information dissemination. This proactive approach aims to enhance the accessibility and utilisation of information and research results by the diverse array of customers and stakeholders associated with the sectors.

In its commitment to fostering growth, DOST-PCIEERD dedicates efforts to developing and enhancing R&D and support capabilities. This forward-looking perspective ensures the fulfilment of present and future human resource and institutional requirements.

Moreover, the council actively contributes to technological advancement by adopting, transferring, and commercialising available technologies. In doing so, DOST-PCIEERD plays a vital role in propelling the nation’s scientific and technological landscape towards greater heights.

Driving Innovation and Industry Development

In an exclusive interview with OpenGov Asia, Dr Enrico C. Paringit, Executive Director of DOST-PCIEERD, sheds light on compelling projects that underscore the council’s significant influence on research and development in the realms of industry, energy, and emerging technology.

At the forefront of catalysing research and development in the Philippines, DOST-PCIEERD has been a driving force behind diverse programmes and initiatives. Launched in 2015, the Infrastructure Development Programme (IDP) has emerged as a cornerstone, playing a pivotal role in the expansion or modernisation of academic and research institutions.

Under the Infrastructure Development Programme (IDP), DOST-PCIEERD has actively spearheaded initiatives encompassing the acquisition of cutting-edge laboratory facilities, state-of-the-art equipment, and specialised software. Between 2015 to 2023, this strategic investment, totalling Php234.4 million (S$6.31 million), has yielded transformative outcomes, facilitating the establishment and enhancement of 49 laboratories across the nation. This concerted effort reflects the commitment to fortify research capabilities and foster innovation within academic and research institutions.

In line with the DOST Halal Policy, the DOST Halal S&T Programme was initiated to support the development of the Halal industry. This programme focuses on research and development, technology transfer, human resource development, and Halal verification through laboratory testing. Additionally, efforts have been directed towards fortifying the Filipino Halal sector to meet global benchmarks, enhance competitiveness, and improve research and development.

Dr Enrico explains that the Food Safety Programme, Food Innovation Centres, and Natural Dyes facilities have been established to strengthen the food industry and improve the living standards of Filipino people. The commitment extends to bolstering the country’s manufacturing industry by providing cutting-edge facilities for specialised testing, designing, and research and development in key sectors like food, electronics, and materials.

Under the OneLab Programme, regional testing facilities have been consolidated into a unified network, providing easy access to a global network of public and private laboratories for analytical and calibration needs. This initiative promotes collaboration among students, researchers, and industry stakeholders, with information accessible through the onelab.ph website.

The National Metrology Laboratory (NML) leads metrology efforts in the Philippines and has achieved international recognition. However, continued support is required for the expansion of Calibration and Measurement Capabilities (CMCs) to maintain competence globally.

Dr Enrico reveals that the establishment of the Advanced Device and Materials Testing Laboratory (ADMATEL) marks the country’s first electronics design facility, aimed at reinforcing and upgrading failure analysis and materials testing facilities to attract potential investors and promote a conducive business environment.

The Electronics Product Development Centre (EPDC) serves as the national testing facility, providing design, prototyping, and testing facilities for printed circuit boards. The goal is to support companies and schools in developing hardware and software for electronics products.

The Advanced Manufacturing Centre (AMCen), on the other hand, has been established as the national centre of excellence in additive manufacturing, focusing on areas like Aerospace and Defense, Pharmaceutical/Healthcare, Novel Electronics, Agriculture, and Automotive.

In addition, the renewable energy projects include a micro-hydro turbine research and testing facility in Morong, Rizal, supporting off-grid electrification for communities. The Mindanao Renewable Energy Centre (MREC) focuses on Concentrated Solar Power (CSP) and Ocean Renewable Energy (ORE) facilities, aiming to harness energy from solar power and simulate tidal and wave characteristics.

To serve as a bridge between R&D and commercialisation, the Funding Assistance for Spin-off and Translation of Research in Advancing Commercialisation (FASTRAC) Programme supports technologies such as USHER, CharM, FISH_I, Smart Surface, CATCH-ALL, Marine Nanocoat, Monascus Red Colorant, Fruitect, HormoGroe, Gitara ni Juan, X-LIPAD, MapX, Vigormin, and others.

Embedded in the ethos of DOST, a circular economy mindset takes centre stage, underscoring a dedication to initiatives that champion environmental stewardship and optimal resource utilisation. Positioned as a key tenet within the DOST framework, this pledge manifests in the backing of projects geared towards converting waste materials into valuable and sustainable resources.

A notable example is the successful initiative led by the Industrial Technology Development Institute (DOST-ITDI), wherein an in-depth analysis of dredged material from the Tullahan River was undertaken to investigate alternative applications. This project exemplifies a forward-thinking strategy in tackling environmental issues by repurposing materials that would otherwise contribute to waste, showcasing a commitment to sustainable solutions and resourcefulness.

The University of Mindanao is leading another remarkable sustainable initiative, centring on the transformation of durian rinds into 3D printing filaments. This inventive project not only addresses waste reduction but also taps into the potential of agricultural by-products, underscoring a steadfast commitment to sustainability and resource optimisation.

“At the core of our mission, we prioritise environmental sustainability, ensuring that our operations, activities, and programmes are conducted with a steadfast commitment to minimising adverse impacts on the environment,” Dr Enrico states.

Recognising the importance of ecological responsibility, PCIERRD incorporates environmental considerations as a pivotal metric in the assessment of proposals. This approach underscores its unwavering commitment to nurturing initiatives that adhere to the principles of environmental conservation and responsible stewardship.

Dedicated to environmental stewardship, the agency proactively pursues a science and technology roadmap for tackling and mitigating challenges related to waste management. Under the leadership of Dr Enrico, PCIERRD aims to assume a pivotal role in shaping sustainable practices that advocate for the responsible use and disposal of resources.

Demonstrating a responsible use of resources through its life cycle, PCIERRD fulfils its mandate to actively support the Clean Air Act (RA8749). By championing the implementation of this key legislation, the agency contributes significantly to promoting clean air standards and mitigating air pollution, aligning its efforts with broader initiatives that prioritise the health of both the environment and local communities.

“Through these multifaceted approaches, we strive to be proactive stewards of the environment, integrating sustainability principles into the fabric of the industrial operations; thereby promoting responsible practices within the realm of science and technology,” Dr Enrico emphasises.

The success of PCIERRD can be attributed in part to its ability to develop talent and inspire upcoming researchers and innovators to advance the country’s technological frontiers. In 2017, the country witnessed the launch of the Young Innovators Programme (YIP), designed as an inclusive platform for highly talented high school students aspiring to gain research experience.

The programme invites these young minds to gain experience in research under the guidance of mentors, facilitating hands-on learning and fostering a spirit of scientific inquiry. The objective of YIP is to equip and prepare these young researchers to undertake independent research endeavors, supported by funding allocated to innovative research projects.

Since its inception, the Young Innovators Programme has made significant strides in cultivating a new era of scientific exploration and inventive breakthroughs within the country. A total of Php37 million (SG$1 million) in funding has been disbursed across 56 approved projects, providing vital resources for these young innovators to bring their ideas to fruition.

The programme’s impact extends beyond financial support, contributing to the development of a vibrant community of budding scientists and researchers who are poised to make meaningful contributions to the scientific landscape in the years to come.

Nurturing Ingenuity Through Partnerships

According to Dr Enrico, engaging with diverse stakeholders is at the core of their approach as they strive to meet the evolving needs of the 21 sectors under its support. Through focused initiatives such as focus group discussions and consultation, they actively seek input from industry stakeholders, research institutions, and government agencies.

“This collaborative process allows us to gain valuable insights into the specific requirements and challenges faced by each sector, informing the direction of our research and development endeavours,” Dr Enrico explains.

Beyond external engagement, PCIEERD places considerable emphasis on internal feedback mechanisms. Tools such as the Research Fairness Survey and the R&D Customer Preference Survey serve as valuable means to directly collect insights from researchers. This two-way communication approach ensures that the perspectives and experiences of those actively engaged in the research process are taken into account, fostering an environment of continuous improvement and responsiveness within the organisation.

Collaboration remains a cornerstone of their strategy, and they actively cultivate partnerships with industry stakeholders. Through a range of programmes, such as the Expert Intervention for Scientific Engagement (ExperTiSE) programme, Regional Research Institutions (RRI), research attachments and expert visits, PCIEERD creates avenues for meaningful cooperation.

These collaborative initiatives not only enhance the effectiveness of the research but also contribute to the broader goal of fostering innovation and sustainable development across diverse sectors.

Furthermore, DOST-PCIEERD recognises the pivotal role of international alliances and partnerships, strategically emphasising their significance in advancing research and development in the fields of industry, energy, and emerging technology.

This concerted effort is driven by a commitment to contribute to the growth of scientific knowledge, facilitate technology transfer, spur economic development, and enhance the capacity to address global challenges effectively.

International partnerships provide a crucial avenue for knowledge exchange, where foreign counterparts and experts bring expertise that exposes Filipino researchers to cutting-edge technologies, methodologies, and the sharing of best practices.

Such exposure not only enhances the skills of local researchers, rendering them more competitive on the international stage but also unlocks new opportunities for commercialising innovative technologies in the global market. Consequently, it bridges the gap between research and market application, facilitating technology pathways that contribute to economic growth through income and job creation.

Several notable international engagements exemplify the commitment of DOST-PCIEERD to fostering global collaborations. Among them, the e-ASIA initiative stands out – a multilateral international joint effort involving public funding organisations from East Asia Summit (EAS) member countries.

Additionally, the Southeast Asia-Europe Joint Funding Scheme for Research and Innovation (SEA-EU JFS) facilitates joint funding of bi-regional, multi-lateral research and innovation projects, fostering cooperation between Southeast Asia and Europe.

Joint efforts such as the UKRI-NERC initiative address specific challenges, exemplified by the “Sustainable Mineral Resources in the Philippines” programme. This collaborative effort aims to fund research that offers a comprehensive perspective on mineral production in the Philippines and address environmental issues associated with legacy and abandoned mines.

Another noteworthy effort is the UKRI-JST-DOST ‘Science, Technology and Action’ Nexus for Development (STAND) Collaboration, which seeks to foster international research interaction and exchange among researchers in Japan, the United Kingdom, and Southeast Asia. This collaboration focuses on projects contributing to sustainable development in Southeast Asia, aligning with the broader goals of knowledge sharing and capacity building on a global scale.

Public-private partnerships have also contributed to the advancement of industry, energy, and emerging technology in the country. In June 2023, PCIEERD took a significant step forward in fortifying its collaboration with the mining industry by signing a Memorandum of Understanding (MoU) with the Chamber of Mines of the Philippines.

This partnership encompasses three key areas aimed at fostering advancements and sustainability within the mining sector.

Firstly, there is a focus on the collaborative drafting of a nickel roadmap, with active consultation involving both mining industries and key government agencies. This initiative aims to chart a strategic course for the nickel industry, ensuring alignment with industry needs and national development goals.

Another crucial facet of the partnership involves an increased emphasis on research related to green minerals, particularly in anticipation of their translation into components for Electric Vehicles (EVs). This forward-looking approach aligns with the global shift towards sustainable and environmentally friendly technologies, positioning the mining industry to play a pivotal role in the emerging green economy.

Additionally, the collaborative efforts extend to the improvement of energy efficiency and the promotion of renewable energy within the mining sector. By addressing these critical aspects, the partnership endeavours to enhance the sustainability and environmental impact of mining operations, aligning with broader goals of responsible resource utilisation and energy conservation.

PCIEERD maintains an ongoing and fruitful partnership with the Philippine Technological Council (PTC), a non-stock, non-profit private organisation. The collaboration with PTC unfolds through its accreditation service, serving as a mechanism to facilitate capstone projects and promote STEM (Science, Technology, Engineering, and Mathematics) initiatives.

This sustained partnership underscores PCIEERD’s commitment to advancing technological excellence, education, and innovation within the Philippines, fostering a collaborative ecosystem that transcends industry boundaries for the greater benefit of scientific and technological progress.

Unveiling Key Strategies

Dr Enrico reveals the key strategic priorities and initiatives he is focusing on as the Executive Director of PCIEERD to foster innovation and drive industry development in the Philippines.

“Guided by the Harmonised National Research and Development Agenda (HNRDA) for the period 2022-2028, our research initiatives are intricately woven into a framework that aligns with the broader vision encapsulated in AmBisyon Natin 2040,” Dr Enrico highlights.

Envisioning a promising future for Filipinos, the HNRDA is anchored in the pillars of Malasakit, Pagbabago, and Kaunlaran, which collectively advocate for inclusive growth, a resilient society, and the cultivation of a competitive knowledge economy.

In pursuit of these aspirations, PCIERRD has embarked on pioneering programmes aimed at revolutionising the local transport systems. Spearheaded by the ELECTROMOBILITY R&D Centre, and R&D Centre for Advanced Batteries, these initiatives focus on the development and implementation of electric vehicles and enhancing advanced battery technology.

These efforts align with the priorities of the Comprehensive Roadmap for the Electric Vehicle Industry (CREVI). Additionally, PCIERRD has several initiatives on maritime transport on the electrification of boats and ferries.

“This strategic move reflects our commitment to advancing sustainable and eco-friendly solutions in the domain of transportation,” Dr Enrico furthers. “Our commitment extends to the empowerment of local governance through the implementation of the Smart Cities initiative.”

Significant transformations have been realised in cities such as Baguio, Cauayan, Iloilo, and Butuan, where the integration of smart technologies has contributed to improved urban living. The success of these endeavours has prompted an expansion of the programme beyond cities, reaching into various communities as part of our ongoing efforts to create more inclusive and technologically empowered environments.

Recognising the critical role of startups in driving innovation, PCIERRD actively supports the startup ecosystem through the Startup Grant Fund. The comprehensive programmes assist startups throughout their journey, from the initial ideation phase to full commercialisation. By nurturing and facilitating the growth of startups, they contribute to the dynamism of the entrepreneurial landscape and the overall economic development of the region.

Dr Enrico underscores in the domain of Artificial Intelligence (AI), the DOST endeavours are guided by a comprehensive 2019-2029 R&D Programme Framework. This strategic blueprint delineates a path to ensure the Philippines remains a frontrunner in the global evolution of AI technologies.

The primary thrusts of this initiative span across National Infrastructure, where the DOST has distributed nine High-Performance Computing (HPC) machines to higher education institutions, catalysing the commencement of new AI projects.

The groundwork laid in 2014 with the establishment of the Computing and Archiving Research Environment (CoARE) further bolsters these efforts, providing free access to HPC and Cloud services. The overarching goal is to enhance connectivity and expedite digital transformation by 2024, with a specific target of elevating the PH e-government index to 0.85 by 2029.

The DOST’s dedication to AI extends beyond infrastructure to encompass Capacity Building, where initiatives are undertaken to nurture the skills and expertise necessary for meaningful AI contributions. Simultaneously, the focus on Research and Data initiatives accentuates the commitment to advancing the knowledge frontier in AI.

Additionally, the department actively engages in developing Policies and Stakeholder relationships, ensuring a holistic and forward-looking approach to AI development within the country. This multi-faceted strategy underscores the DOST’s commitment to positioning the Philippines as a key player in the dynamic landscape of AI innovation and progress.

“In our pursuit of ensuring the Philippines’ prominence in technological innovation and sustainable development globally, DOST-PCIEERD employs a multifaceted approach encompassing various strategic initiatives. One pivotal effort involves bridging the gap between academic research and industry through the establishment of Technology Business Incubators (TBIs),” Dr Enrico asserts.

With 54 members in the DOST TBI Network, including 32 industry-based and 22 agriculture- and aquaculture-focused TBIs across Higher Education Institutions (HEIs) and State Universities and Colleges (SUCs), the investments since 2018 have totalled Php411 million (SG$11.1 million).

These TBIs have incubated 1,359 startups, generated 5,696 jobs, attracted over Php1.87 billion (SG$50.49 million) in private investments, and produced Php907 million (SG$24.49 million) in startup revenue. Additionally, the TBIs themselves have secured Php118.3 million (SG$3.19 million) in private investments from various partners.

To promote science education in Geographically Isolated and Disadvantaged Areas (GIDA), they fund projects such as the Philippine Science Centrum Travelling Exhibit. This initiative, spanning 26 GIDA districts across Luzon, Visayas, and Mindanao, has reached 300,000 students and instructed 4,000 teachers in basic science experiments, enhancing education in these remote areas.

Acknowledging the vital role of women entrepreneurs, initiatives like Women-Helping-Women: Innovative Social Enterprises (WHWise) aims to support and acknowledge women driving economic growth and sustainable development in their communities.

Strategic planning is another cornerstone of the approach, with formulated roadmaps and sectoral strategies for the 21 supported sectors. These roadmaps not only guide the development of specific research programmes but also contribute to the realisation of sustainable development goals.

Collectively, these strategies underscore the commitment to enhancing the country’s competitiveness and productivity in the global landscape of technological innovation and sustainable development, fostering a comprehensive and impactful approach to propel the nation forward.

Nexus of Innovation by 2040

“Our forward-looking vision is rooted in becoming the Nexus of Innovation by the year 2040,” Dr Enrico shares his vision for PCIEERD’s position in the global context in the next three years. “Positioned as a leader in the country’s competitiveness and productivity, we aim to enable science and technology solutions across the industry, energy, and emerging technology sectors, all while upholding the principles of good governance.”

To realise this vision, global collaboration stands as a cornerstone of this strategy. They envision strengthening international partnerships and collaborations with funding institutions worldwide. By engaging with global counterparts, they seek to foster knowledge-sharing, promote cooperation and teamwork, facilitate mutual learning, and collectively drive innovation in the realms of industry, energy, and emerging technologies.

An essential aspect of their approach involves a dedicated focus on investment in Research and Development (R&D). By prioritising R&D investment, they ensure that PCIEERD remains at the forefront of technological advancements in the Industry, Energy, and Emerging (IEE) sectors. This commitment contributes to global innovation efforts and positions the nation as a key player in addressing pressing global challenges through technological solutions.

Their commitment extends to robust mechanisms for technology transfer and commercialisation. By effectively translating the R&D findings and innovations into practical applications and marketable products, they strive to bridge the gap between research outcomes and real-world impact.

“Knowledge dissemination forms another crucial element of our strategy. We are committed to sharing our S&T outputs, technological advancements, and success stories in technology transfer and commercialisation, both locally and globally,” Dr Enrico says emphatically. “This proactive approach ensures that the benefits of our innovations reach diverse audiences, contributing to the broader global knowledge pool.”

In all aspects of their operations, sustainability is a guiding principle. They are committed to using sustainable practices in everything they do, from research to innovations, technology transfers, and commercialisation.

Through their actions, they actively support the preservation of the environment on a global scale and are consistent with larger sustainability objectives, exemplifying a responsible and comprehensive approach to scientific and technological advancement.

“Embracing the role of a scientist is to willingly confront the mysteries of the unknown, and it is this very challenge that captivates me,” says Dr Enrico, who completed his doctorate at the Tokyo Institute of Technology and served as the principal scientist for DOST Project NOAH and the DOST DREAM LIDAR Programme.

Seeking out interesting and meaningful challenges brought him joy. His work at PCIEERD is similar to a large-scale experiment in which he develops theories and verifies them against reality.

He believes that this dynamic process fosters continuous innovation by pushing boundaries and revealing new possibilities. The core values of high integrity, innovation, and excellence serve as guiding principles, propelling the entire PCIEEED led by him to strive for excellence in all that they do.

“We are committed to exploring new ground in science and are constantly looking for ways to offer significant discoveries and solutions that have a long-term impact for the benefit of the whole nation,” Dr Enrico concludes.

Exclusive! Digital Government: The Key to Citizens’ Satisfaction with John Mackenney, Practise Director of Digital Strategy for APAC, Adobe

In an exclusive interview with OpenGov Asia, John Mackenney, Practise Director of Digital Strategy for APAC, Adobe shares insights from his deep experience into the changing landscape of public sector services and citizens’ satisfaction.

An expert in government initiatives and digital transformation, John delved into the shifts observed since the COVID-19 pandemic and explored the evolving government frameworks in Southeast Asia. He highlighted the recalibration of priorities and the emphasis on efficiency in the public sector, underscoring the need for a deeper understanding of the economic impact of digitalisation.

Reflecting on the impact of COVID-19 on government initiatives, John believes that the pandemic served as a major catalyst for change, driving rapid digital transformation across various sectors. He acknowledged the significance of the pandemic in shaping government agendas but also noted a notable shift in focus. There was a change in priorities, with a growing emphasis on achieving efficiency within the public sector.

John draws attention to the initial surge of government investments and rapid deployments witnessed during the peak of the pandemic. However, as the immediate crisis began to subside, governments globally began to reassess their strategies and budgets. This shift led to a recalibration of projects and a re-evaluation of the value proposition of digital initiatives in the public sector.

In reviewing the journey thus far, there is a clear inward focus that has emerged in the post-COVID era. Governments are now actively seeking ways to optimise operations within the public sector. While the return to physical offices may not be universal, flexible working arrangements have gained prominence. This flexibility aligns with the broader objective of improving efficiency within government bodies.

The observable trend of transformation programmes in the public sector is the slowing down from their initial pace. This deceleration can be attributed to various factors, including budget constraints and the need for a more comprehensive understanding of the value that digitalisation can bring.

One of the critical points is the evolving value proposition of digital government frameworks. While the initial messaging focused on time savings for citizens and efficient processes, there is a growing need to delve deeper into the economic impact of these initiatives.

“The absence of a comprehensive understanding of the economic drivers and benefits of digitisation can hinder investment and hinder potential progress,” John says.

To illustrate this, he uses the example of inclusion and reaching marginalised populations. While governments acknowledge the importance of inclusion, they may not fully comprehend the significance of quantifying the economic cost of exclusion. By calculating the economic implications of not including certain segments of society, governments can better comprehend the potential gains from digitalisation efforts.

“The move towards digitalisation in government services is not just about convenience; it’s about recognising and mitigating the hidden economic costs of inefficiency,” John reiterates.

He contrasted the situations in Australia and New Zealand, where lifestyle changes had motivated shifts in government approaches, with those in Southeast Asia where a return to pre-pandemic norms has prompted renewed waiting lines and bottlenecks.

He stresses the importance of data in driving change and underscores the necessity of accurate numbers to justify the allocation of resources towards digital initiatives, “In addition to the essential elements of government digitalisation, there’s a crucial aspect that cannot be overlooked – measurability.”

Without a comprehensive understanding of the benefits of digitalisation, governments risk reverting to older, less efficient models of operation. By measuring and quantifying the economic gains and losses associated with digital initiatives, governments can make informed decisions and continue progressing toward efficient and inclusive public services.

When considering the significant economic consequences of ineffective public services for citizens and the overall economy, it becomes evident that the seemingly minor tasks of waiting on hold and queuing up for government services have concealed costs that go beyond mere inconvenience.

Experts often underestimate the impact of traditional service channels like call centres and in-person visits on citizens’ time and productivity. John reinforces this viewpoint by presenting a scenario where a seemingly quick task could spiral into hours wasted. Waiting on hold, followed by explaining the issue to a community service agent and potentially dealing with more tasks afterwards, compounds the inefficiency.

In such instances, it’s crucial to assess the real economic toll of ineffective service delivery. While the immediate time spent waiting and completing tasks is significant, John highlights that the broader consequences are even more significant.

For example, someone who must physically visit a government office not only invests time in the task itself but also bears indirect expenses tied to commuting, waiting in lines, and potentially taking time off from work.

The economic impact extends beyond individual encounters, particularly in areas with traffic congestion or remote locations. In such cases, the effects are magnified, with some individuals experiencing a two or threefold increase in time-related costs. Consequently, this leads to delayed access to crucial services, impeding economic efficiency, and restraining individuals from fully contributing to society.

John notes a distressing reality: the most impacted by these inefficiencies are the vulnerable members of society – the very individuals government initiatives are meant to assist. This irony showcases the urgency of addressing this issue. The repercussions include diminished motivation, delayed access to healthcare, and reduced economic productivity for those who need support the most.

Shifting the focus to the government’s role, it becomes crucial to grasp the significant obstacles people encounter when transitioning to digital service delivery. John emphasises that the lack of comprehension and quantification of the economic toll acts as a barrier to meaningful progress. Without gauging the full scope of impacts, governments inadvertently invest resources in tackling the wrong challenges or inefficiently distributing funds.

Governments must comprehend the entirety of the cost-to-serve framework. This involves measuring the economic losses stemming from inefficient services and recognising that these losses are often disproportionately higher for marginalised groups. Equipped with this insight, governments can tailor their digital initiatives to effectively address the most pressing concerns, ultimately alleviating the burden on citizens and the economy.

Navigating the intricate landscape of digital government initiatives, John lays out fundamental criteria that delineate the success of such endeavours. These criteria shed light on the factors contributing to the formidable challenge of enhancing citizens’ satisfaction through streamlined digital services.

According to John, the bedrock of successful digital government initiatives is a citizen-centric approach. This entails crafting services around the specific tasks citizens aim to complete, rather than aligning with the government’s internal procedures. This approach prioritises user needs, enhancing the overall service experience.

Notably, he underscores the significance of mobile responsiveness. In today’s digital era, where mobile access is pervasive, services must seamlessly operate on mobile devices. This adaptability ensures accessibility to a broader audience.

Moreover, the swiftness and efficiency of platforms are paramount. Regardless of geographical location or network capabilities, services should deliver optimal speed and performance, enabling users to engage without hindrance.

Recognising the multicultural fabric of societies, John underscores the pivotal role of accessibility and readability. This is particularly crucial in diverse environments, where information must be understandable to varied audiences. These attributes collectively contribute to the triumphant execution of digital government initiatives.

John offers insights into impactful digital government initiatives that have set new standards for enhancing citizen satisfaction:

Enhanced My Gov Programme (Australia): This initiative transformed from a distributed ecosystem into a consolidated platform offering essential life event information. Citizens can access transactions, navigate government services, and manage tasks seamlessly from their mobile devices. The transition was driven by aggregation, citizen-centric design, and a mobile-first approach.
Services NSW (New South Wales, Australia): The success of Services NSW stems from the integration of digital and offline experiences. The initiative not only provides digital tools but also promotes digital literacy among citizens. Personalisation plays a significant role, ensuring tailored services and information for different user groups, ultimately enhancing the user experience.
Government of Canada: With 42 government departments consolidated into one platform, Canada’s initiative simplifies citizens’ access to a wide range of government information and services. This centralised approach aids citizens in navigating major life events, while the platform’s capabilities contribute to improved user experiences.

John believes, “Effective measurement encompasses several key factors. Firstly, it involves assessing the Net Promoter Score (NPS) and regularly soliciting feedback from users to gauge the effectiveness of digital content and services.”

However, going beyond feedback, governments should conduct comprehensive testing. This includes evaluating the website’s loading speed and ensuring optimal performance even in diverse network conditions. Also, it entails testing the findability of content through search engines, enhancing user accessibility.

John acknowledges the challenges governments face in transitioning to efficient digital services. He highlighted the persistence of siloed operations within government departments and the need for comprehensive alignment around citizen needs. Additionally, he pointed out the importance of retraining the public sector to equip them with the digital skills needed to effectively serve citizens in the digital age.

John also spoke about the complex realm of data security, privacy, and establishing trust in the context of digital government services, sharing the pivotal role that data security and privacy play in building trust and ensuring citizen satisfaction within government services.

“Trust is the cornerstone and hinges on governments delivering on their commitments. It’s about doing what you say you’re going to do,” John believes. “To cultivate trust, governments must adhere to their promises, thus reinforcing their credibility.”

Transparency, he emphasised, plays a crucial role in building trust. By providing citizens with a clear understanding of the data collected and how it’s used, governments can instil confidence in their digital initiatives.

Transparency, in turn, is intrinsically linked to control. Citizens should have a level of control over the data they share and how it’s utilised. This extends to advanced uses of artificial intelligence (AI), where governments may leverage data to provide personalised recommendations. By granting citizens the ability to influence their data usage, governments can build a framework that respects individual preferences and fosters trust.

Navigating trust, data security, and privacy becomes more intricate in areas like healthcare and unemployment management. John highlighted the necessity of safeguarding sensitive information related to health and employment status. Governments must ensure that citizens’ health data is secure and that unemployment information is handled with the utmost discretion.

John is convinced of the role of digital identity in building trust. A comprehensive digital identity framework not only provides secure access but also enables citizens to manage their preferences. The ability to personalise data usage adds an extra layer of trust by giving citizens a stake in their digital experiences.

Implementing digital transformation within government often encounters significant resistance to change, driven by various factors including concerns over data security and privacy, unfamiliarity with new processes, and a general reluctance to embrace change. John explored the challenges posed by resistance to change and the strategies that can effectively address them.

Resistance to change is a formidable challenge, stemming from inherent human aversion to change. He lays bare the multifaceted nature of the issue, including data privacy and security concerns that may hinder the implementation of personalised experiences. The balancing act between delivering personalised services and maintaining data security becomes a delicate process, often accompanied by fears of data breaches and compromised privacy.

John further highlighted the importance of considering dynamic consent and transparency. Citizens’ preferences and willingness to share data may fluctuate over time, necessitating an adaptable approach to data usage. Governments must ensure that citizens have the tools to modify their data-sharing preferences and remain informed about the evolving landscape of data privacy and usage.

Addressing resistance to change requires a comprehensive digital identity framework that facilitates secure access, personalised experiences, and granular control over data sharing. John underscored the significance of a connected ecosystem, where data from various government departments can be seamlessly integrated to support citizen journeys. Such an ecosystem not only aids in providing better services but also ensures compliance with evolving privacy and governance regulations.

When it comes to spearheading digital transformation to enhance citizen satisfaction, John offered actionable advice rooted in practicality. He recommended that government leaders focus on specific pain points and journeys that citizens encounter. Rather than attempting to overhaul the entire system in one go, tackling challenges one at a time is a more manageable and effective approach.

Technology, such as Adobe’s solutions, plays a pivotal role in simplifying the transformation process. By addressing the technology challenges for one journey or life event, governments can subsequently apply the same solutions to multiple scenarios. The efficiency gained from this approach eliminates the need to recreate systems repeatedly and enables a scalable transformation process across multiple use cases.

The emergence of Generative AI and the rise of conversational AI models like ChatGPT have the potential to reshape how citizens interact with government content and services. While there are significant benefits to leveraging these technologies, there are also challenges that need to be addressed, particularly in the context of a distributed content ecosystem and language diversity. John shed light on these challenges and their implications in a conversation with OpenGov Asia.

Generative AI has the power to enhance citizen engagement and inclusion by providing personalised experiences and enabling natural language interactions. For example, citizens can ask questions using their own words and receive relevant information in return. This is particularly advantageous for reaching diverse groups of citizens, including those with lower literacy levels and varying language preferences.

However, the challenges arise from the decentralised nature of the content ecosystem. Government content is often distributed across various departments and agencies, resulting in fragmented and conflicting information. This poses a risk that users may receive incorrect or outdated information when interacting with AI models.

In the context of Southeast Asia, where multiple languages and dialects are prevalent, the challenges of language diversity are amplified. While English content might be well-optimised for search engines and AI models, content in local languages might not receive the same level of visibility due to lower SEO rankings. Additionally, content in local languages might not have been created with the same digital user experience in mind, leading to potential mismatches between user queries and available content.

Addressing these challenges requires collaboration among government agencies to create unified and authoritative content. Governments need to ensure that content is accurate, up-to-date, and accessible across multiple languages. This involves not only adapting existing content to be conversational but also creating content specifically designed for AI interactions.

Adobe’s role in this landscape is significant. With its technology solutions, Adobe can help governments manage and optimise their content for AI interactions. By creating content that is not only language-appropriate but also aligned with the needs of AI models, governments can enhance the accuracy and relevance of AI-generated responses.

Adobe’s capabilities in managing digital experiences, personalisation, and content optimisation can be leveraged to improve citizen engagement through AI-powered interactions.

Interestingly personalisation is a term that often stirs debate in government circles. However, when stripped down to its essence, it revolves around simplicity and efficiency.

Unlike other platforms, like media and entertainment, where the goal is to keep users engaged for longer periods, a successful government experience is one where citizens can swiftly access what they need and then move on with their lives.

“In essence, personalisation in government is about giving citizens back valuable time in their day, allowing them to focus on their families, jobs, and contributing to the economy,” John points out.

Looking ahead to the next two to three years, John shared his insights on the trends and innovations that are likely to have a substantial impact on citizens’ satisfaction and government service delivery:

Integration of AI into Everyday Tools: The integration of AI and Generative AI capabilities into everyday tools and technologies will change the way people interact with information. This will go beyond specialised AI platforms and become a part of common tools like search engines and productivity suites. This shift will drive governments to rethink their communication strategies and adapt to new interfaces for delivering information and services.
Transformation of Government Communication: The transformation in how people access and consume information will lead to a reevaluation of government communication strategies. As the way citizens interact with content evolves, governments will need to reconsider the sprawling landscape of government websites and find new ways to communicate effectively with citizens. This transformation could result in a more streamlined and targeted approach to content delivery.
Personalised Government Services: The continued push towards personalised government service delivery will remain a prominent trend. AI technologies will enable governments to tailor information and services to individual citizens’ needs, improving user experiences and satisfaction. This trend will likely contribute to more efficient and effective government interactions.
Increased Connectivity and Collaboration: The evolving digital landscape will drive governments to become more connected and collaborative. As citizens become accustomed to seamless interactions in their daily lives, governments will need to work across departments to offer integrated and holistic services. This may involve breaking down silos and creating a unified approach to serving citizens.
Shift Toward Accessibility and Inclusion: The increased use of AI and conversational AI models presents an opportunity for governments to enhance accessibility and inclusion. By offering information and services in multiple languages and accommodating diverse user needs, governments can ensure that their services are available to all citizens.
Ethical Considerations and Bias Mitigation: As AI becomes more integrated into government processes, addressing ethical considerations and mitigating bias will become crucial. Governments and technology providers will need to work together to ensure that AI-generated information is accurate, unbiased, and culturally sensitive, particularly in diverse regions like Asia.

In the short term, the world is likely to witness significant shifts in how citizens interact with government information and services. The integration of AI, particularly Generative AI, into everyday tools will redefine the user experience and prompt governments to reevaluate their communication strategies.

Personalised services, increased connectivity, and a focus on accessibility and inclusion will all contribute to a more efficient and citizen-centric government service delivery. However, as these technologies advance, ethical considerations and bias mitigation will play a pivotal role in ensuring the accuracy, fairness, and cultural sensitivity of AI-generated content and responses.

In the fast-evolving landscape of digital transformation and the emergence of artificial intelligence (AI), governments around the world are faced with a critical juncture. The integration of advanced technologies, particularly AI-driven solutions like Generative AI (Gen AI), presents opportunities to enhance citizen services and satisfaction, but also raises complex challenges that demand careful consideration.

As governments seek to leverage AI and Gen AI to meet the evolving needs of citizens, a pivotal moment is emerging. The potential benefits are significant: improved service delivery, personalised interactions, and streamlined processes that boost citizens’ satisfaction. However, a challenging paradox has emerged. The very tools designed to enhance citizen experiences are met with resistance and apprehension in some government circles.

One of the most pressing challenges governments face is the varying speeds of adoption. While Generative AI offers a promising avenue for better service delivery, some government entities have hesitated to fully embrace the technology. In certain cases, there are instances of outright bans or restrictions on its use. Paradoxically, within these same government bodies, public servants are engaging with Gen AI tools in their personal lives, underscoring the disconnect between policy and practice.

The diverse cultural and linguistic landscape in different regions poses another layer of complexity. Language nuances and cultural sensitivities must be taken into account when designing AI systems. Failure to do so can lead to inaccurate or inappropriate information dissemination. In a world where AI-generated responses become the norm, these cultural nuances become all the more critical, particularly in Asian regions with vast cultural diversity.

In the quest for digital innovation, governments must walk a fine line between embracing new technologies and ensuring that inclusivity is not compromised. Rushing to adopt complex platforms without considering the digital literacy of citizens can lead to the exclusion of certain age groups, notably those less tech-savvy or familiar with navigating digital interfaces.

While the term “digital literacy” is often used to emphasise upskilling citizens, it is essential to avoid creating overly complex systems and necessitate assistance from younger generations. Striving for inclusivity means ensuring that advancements benefit all citizens, regardless of age or digital proficiency.

The urgency to adapt and adopt Gen AI and other transformative technologies requires governments to reevaluate their strategies. A balance must be struck between fostering innovation and catering to the diverse needs of the population. Collaborative efforts between governments, technology providers like Adobe, and citizens are necessary to ensure that digital transformation is carried out with the citizen experience and satisfaction at its core.

In the Asian region, which boasts intricate cultural and linguistic diversity, a distinct challenge emerges in the era of Gen AI. Here, leapfrogging, not playing catch-up should be the strategy, John says. Rather than emulating strategies employed by technologically advanced nations, an opportunity exists to skip certain stages and tailor strategies to align with regional contexts.

This is particularly pertinent for nations with nascent digital infrastructure, enabling them to embrace advanced Gen AI capabilities more expeditiously.

As governments prioritise efficiency and optimisation in the public sector, understanding the economic impact of digitalisation is crucial. Accurate measurement of benefits ensures meaningful results from investments, driving positive change in citizens’ satisfaction and societal progress. Inefficient public services carry hidden costs that range from lost productivity to delayed access to vital services, underscoring the need for quantitative assessment.

Beyond a doubt, government initiatives play a vital role in enhancing citizen experiences through efficient digital services. However, addressing these challenges will enable governments to assist vulnerable populations while fostering productivity and efficiency.

A roadmap for success would encompass citizen-centricity, mobile responsiveness, accessibility, and the integration of digital and offline experiences. By studying these successful initiatives and addressing challenges head-on, governments can create a digital landscape that truly serves and satisfies their citizens.

Overcoming resistance to change is a critical step in realising successful digital transformation within government services. By acknowledging concerns, embracing dynamic consent, and leveraging technology to simplify the process, government leaders can navigate the path toward enhanced citizen satisfaction, personalised experiences, and an ecosystem that prioritises data security and privacy.

Government Digitisation for Enhanced Public Services

EXCLUSIVE! Simple, Seamless and Secured Citizen Services: Unlocking the Secrets of Digital Government Success

Eksklusif! Pemerintahan Digital: Kunci untuk Kepuasan Masyarakat dengan John Mackenney, Practise Director of Digital Strategy for APAC, Adobe

Dalam wawancara eksklusif dengan OpenGov Asia, John Mackenney, seorang ahli dalam inisiatif pemerintah dan transformasi digital, memberikan pemahamannya terkait perubahan lanskap layanan sektor publik dan kepuasan masyarakat.

John menggambarkan perubahan yang telah diamati sejak pandemi COVID-19 dan mengeksplorasi kerangka kerja yang sedang berkembang di Asia Tenggara dalam konteks inisiatif pemerintah. Dia menyoroti pentingnya menyusun kembali prioritas dan menekankan efisiensi di sektor publik. Dia juga mencatat bahwa pemahaman yang lebih mendalam tentang dampak ekonomi dari digitalisasi semakin diperlukan.

John menganggap dampak COVID-19 menjadi titik puncak yang menjadi inisiatif pemerintah sebagai pendorong utama perubahan, yaitu mendorong transformasi digital secara cepat di berbagai sektor. Dia mengakui pentingnya pandemi ini dalam membentuk agenda pemerintah, tetapi juga mencatat pergeseran fokus yang signifikan. Terjadi perubahan dalam prioritas, dengan penekanan yang semakin besar pada pencapaian efisiensi di sektor publik.

John menyoroti lonjakan awal investasi pemerintah dan cepatnya implementasi yang terjadi selama puncak pandemi. Namun, seiring dengan berkurangnya krisis segera, pemerintah di seluruh dunia mulai mengevaluasi kembali strategi dan anggaran mereka. Perubahan ini menyebabkan penyesuaian proyek dan penilaian ulang proposisi nilai dari inisiatif digital di sektor publik.

“Pemerintah harus lebih memahami konsekuensi ekonomi dari eksklusi dan berinvestasi sesuai dengan pemahaman tersebut, karena ketiadaan pemahaman semacam itu dapat menghambat kemajuan,” jelas John.

Dalam meninjau perjalanan selama ini, terlihat bahwa fokus ke dalam yang jelas telah muncul pada era pasca-COVID-19. Pemerintah kini aktif mencari cara untuk mengoptimalkan operasi di sektor publik. Meskipun kembali ke kantor fisik mungkin tidak universal, pengaturan kerja fleksibel semakin mendapatkan perhatian. Fleksibilitas ini sejalan dengan tujuan yang lebih luas untuk meningkatkan efisiensi di dalam lembaga pemerintah.

Tren yang teramati dalam program transformasi di sektor publik adalah perlambatan dari kecepatan awal. Perlambatan ini dapat disebabkan oleh berbagai faktor, termasuk kendala anggaran dan kebutuhan untuk pemahaman yang lebih komprehensif tentang nilai yang dapat dibawa oleh digitalisasi.

Salah satu poin kritis adalah proposisi nilai yang berkembang dari kerangka kerja pemerintah digital. Sementara pesan awal berfokus pada penghematan waktu bagi masyarakat dan proses yang efisien, ada kebutuhan yang semakin mendesak untuk memahami lebih dalam dampak ekonomi dari inisiatif-inisiatif ini. Ketidakpahaman yang komprehensif tentang pendorong dan manfaat ekonomi dari digitalisasi dapat menghambat investasi dan menghambat kemajuan potensial.

Untuk mengilustrasikan ini, John menggunakan contoh inklusi dan mencapai populasi yang terpinggirkan. Sementara pemerintah mengakui pentingnya inklusi, dia menekankan pentingnya menguantifikasi biaya ekonomi dari eksklusi. Dengan menghitung implikasi ekonomi dari tidak menyertakan segmen masyarakat tertentu, pemerintah dapat lebih baik memahami potensi keuntungan dari upaya-upaya digitalisasi.

John menekankan pentingnya pengukuran dalam mendorong perubahan. Dia menyoroti kebutuhan akan pengukuran yang akurat untuk membenarkan alokasi sumber daya ke inisiatif-inisiatif digital. Dia membandingkan situasi di Australia dan Selandia Baru, di mana perubahan gaya hidup telah mendorong pergeseran dalam pendekatan pemerintah, dengan situasi di Asia Tenggara, di mana kembali ke norma pra-pandemi telah memicu peningkatan antrian dan kemacetan.

Tanpa pemahaman menyeluruh tentang manfaat digitalisasi, pemerintah berisiko kembali ke model operasi yang lebih lama dan kurang efisien. Dengan mengukur dan menguantifikasi keuntungan dan kerugian ekonomi yang terkait dengan inisiatif digital, pemerintah dapat membuat keputusan yang berdasar dan terus maju menuju layanan publik yang efisien dan inklusif.

“Perjalanan menuju digitalisasi dalam layanan pemerintah tidak hanya berfokus pada kenyamanan. Namun, hal ini juga melibatkan pengakuan dan pengurangan biaya tersembunyi yang timbul dari ketidakefisienan,” ujar John.

Ketika mempertimbangkan dampak ekonomi yang signifikan dari layanan publik yang tidak efektif bagi masyarakat dan ekonomi secara keseluruhan, menjadi jelas bahwa tugas-tugas yang mungkin tampak sepele seperti menunggu telepon di garis dan mengantri untuk layanan pemerintah memiliki biaya tersembunyi yang melampaui sekadar ketidaknyamanan.

Para ahli sering kali meremehkan dampak saluran layanan tradisional seperti pusat panggilan dan kunjungan langsung terhadap waktu dan produktivitas masyarakat. John memperkuat pandangan ini dengan menghadirkan skenario di mana tugas yang tampaknya cepat bisa berubah menjadi waktu yang terbuang sia-sia. Menunggu di telepon, diikuti dengan menjelaskan masalah kepada agen layanan masyarakat dan kemungkinan menangani lebih banyak persyaratan setelahnya, semakin memperburuk ketidaknyamanan.

Dalam kasus-kasus seperti itu, penting untuk menilai biaya ekonomi nyata dari pengiriman layanan yang tidak efektif. Sementara waktu yang langsung dihabiskan untuk menunggu dan menyelesaikan tugas sudah terhitung besar, John menekankan bahwa konsekuensi lebih luas bahkan lebih signifikan.

Sebagai contoh, seseorang yang harus mengunjungi kantor pemerintah tidak hanya menginvestasikan waktu dalam tugas itu sendiri, tetapi juga menghadapi biaya tidak langsung yang terkait dengan perjalanan, menunggu dalam antrian, dan kemungkinan mengambil cuti dari pekerjaan.

Dampak ekonomi meluas di luar pengalaman individu, terutama di wilayah-wilayah dengan kemacetan lalu lintas atau lokasi terpencil. Dalam situasi seperti ini, efeknya menjadi lebih luas dengan beberapa individu mengalami peningkatan biaya terkait waktu dua atau tiga kali lipat. Dengan demikian, hal ini mengakibatkan penundaan dalam mengakses layanan penting, menghambat efisiensi ekonomi, dan mencegah individu untuk berkontribusi sepenuhnya pada masyarakat.

John mencatat situasi yang mengkhawatirkan: yang paling terdampak oleh ketidaknyamanan ini adalah anggota rentan masyarakat – individu yang sebenarnya diharapkan mendapatkan manfaat dari inisiatif pemerintah. Ironi ini menekankan urgensi dalam penanganan masalah ini. Dampaknya termasuk motivasi yang berkurang, penundaan dalam mengakses perawatan kesehatan, dan penurunan produktivitas ekonomi bagi mereka yang paling membutuhkan dukungan. Mengalihkan fokus pada peran pemerintah menjadi sangat penting untuk memahami hambatan signifikan yang dihadapi orang saat beralih ke pengiriman layanan digital. John menekankan bahwa kurangnya pemahaman dan pengukuran beban ekonomi berperan sebagai penghalang kemajuan yang berarti. Tanpa mengukur seluruh dampak, pemerintah tanpa disadari menginvestasikan sumber daya dalam mengatasi tantangan yang salah atau mendistribusikan dana dengan tidak efisien.

Pemerintah harus memahami keseluruhan kerangka biaya-pelayanan. Ini melibatkan pengukuran kerugian ekonomi yang berasal dari layanan yang tidak efisien dan menyadari bahwa kerugian tersebut sering kali jauh lebih tinggi secara tidak proporsional bagi kelompok-kelompok yang terpinggirkan. Dengan wawasan ini, pemerintah dapat menyesuaikan inisiatif digital mereka untuk lebih efektif dalam mengatasi masalah-masalah paling mendesak, akhirnya meringankan beban bagi masyarakat dan ekonomi.

Menavigasi lanskap rumit inisiatif pemerintah digital, John menguraikan kriteria mendasar yang menggambarkan keberhasilan upaya semacam itu. Kriteria-kriteria ini memberikan wawasan tentang faktor-faktor yang berkontribusi pada tantangan besar dalam meningkatkan kepuasan masyarakat melalui layanan digital yang efisien.

Menurut John, dasar keberhasilan inisiatif pemerintah digital adalah pendekatan yang berorientasi pada masyarakat. Hal ini melibatkan pembuatan layanan berdasarkan tugas-tugas khusus yang ingin diselesaikan oleh masyarakat negara, daripada sejalan dengan prosedur internal pemerintah. Pendekatan ini memberi prioritas pada kebutuhan pengguna, meningkatkan pengalaman layanan secara keseluruhan.

Dengan tegas, John menekankan pentingnya responsibilitas mobile. Di era digital saat ini, di mana akses melalui ponsel merajalela, layanan harus beroperasi dengan lancar di perangkat mobile. Kecakapan ini memastikan aksesibilitas ke audiens yang lebih luas.

Selain itu, kecepatan dan efisiensi platform sangat penting. Terlepas dari lokasi geografis atau kemampuan jaringan, layanan harus memberikan kecepatan dan kinerja optimal, sehingga memungkinkan pengguna berinteraksi tanpa hambatan.

Mengakui keragaman masyarakat, John menekankan peran kunci aksesibilitas dan kemudahan membaca. Hal ini sangat penting dalam lingkungan yang beragam, di mana informasi harus dimengerti oleh berbagai audiens. Ini adalah atribut-atribut yang secara bersama-sama berkontribusi pada pelaksanaan yang berhasil dari inisiatif pemerintah digital.

Mackenney memberikan wawasan tentang inisiatif pemerintah digital yang berdampak dan telah menetapkan standar baru dalam meningkatkan kepuasan masyarakat:

Enhanced My Gov Programme (Australia): Inisiatif ini bertransformasi dari ekosistem terdistribusi menjadi platform terpadu yang menawarkan informasi peristiwa kehidupan penting. Masyarakat dapat mengakses transaksi, menjelajahi layanan pemerintah, dan mengelola tugas dengan lancar dari perangkat mobile mereka. Transisi ini didorong oleh agregasi, desain yang berorientasi pada masyarakat, dan pendekatan berbasis mobile.

Services NSW (New South Wales, Australia): Keberhasilan Services NSW berasal dari integrasi pengalaman online dan offline. Inisiatif ini tidak hanya menyediakan alat digital tetapi juga mempromosikan literasi digital di antara masyarakat. Personalisasi memainkan peran penting, memastikan layanan dan informasi yang disesuaikan untuk berbagai kelompok pengguna, akhirnya meningkatkan pengalaman pengguna.

Pemerintah Kanada: Dengan 42 departemen pemerintah yang digabungkan ke dalam satu platform, inisiatif Kanada menyederhanakan akses masyarakat ke berbagai informasi dan layanan pemerintah. Pendekatan terpusat ini membantu masyarakat dalam menjalani peristiwa penting dalam hidup mereka, sementara kemampuan platform tersebut berkontribusi pada peningkatan pengalaman pengguna.

“Selain elemen-elemen penting dalam digitalisasi pemerintah, ada aspek penting yang tidak boleh diabaikan – pengukuran,” tegas John. Pengukuran efektif melibatkan beberapa faktor kunci. Pertama, melibatkan penilaian terhadap Net Promoter Score (NPS) dan secara rutin meminta umpan balik dari pengguna untuk mengukur efektivitas konten dan layanan digital.

Namun, lebih dari sekadar umpan balik, pemerintah harus melakukan pengujian komprehensif. Ini termasuk mengevaluasi kecepatan muat situs web, memastikan kinerja optimal bahkan dalam kondisi jaringan yang beragam. Selain itu, ini melibatkan pengujian dalam menemukan konten melalui mesin pencari, meningkatkan aksesibilitas pengguna.

John mengakui tantangan yang akan dihadapi pemerintah dalam beralih ke layanan digital yang efisien. Dia menyoroti persistensi operasi terpisah di dalam departemen pemerintah dan perlunya keselarasan komprehensif seputar kebutuhan masyarakat. Selain itu, dia menekankan pentingnya melatih ulang sektor publik untuk memberi keterampilan digital yang diperlukan untuk melayani masyarakat dengan efektif di era digital.

John menjelaskan bahwa personalisasi adalah sebuah istilah yang sering memicu perdebatan di lingkaran pemerintahan. Namun, ketika dikupas hingga ke intinya, personalisasi berkisar pada kesederhanaan dan efisiensi. Berbeda dengan platform lain, seperti media dan hiburan, di mana tujuannya adalah menjaga pengguna terlibat dalam jangka waktu lebih lama, pengalaman pemerintah yang berhasil adalah ketika masyarakat dapat dengan cepat mengakses apa yang mereka butuhkan dan kemudian melanjutkan kehidupan mereka.

“Pada intinya, personalisasi dalam pemerintahan adalah tentang memberikan waktu berharga kepada masyarakat dalam keseharian mereka, sehingga memungkinkan mereka fokus pada keluarga, pekerjaan, dan kontribusi terhadap ekonomi,” jelas John.

Melihat ke depan dua hingga tiga tahun mendatang, John membagikan pandangannya tentang tren dan inovasi yang kemungkinan besar akan memiliki dampak signifikan pada kepuasan masyarakat dan penyelenggaraan layanan pemerintah, di antaranya adalah:

Integrasi Kecerdasan Buatan ke Dalam Alat Sehari-hari: Integrasi kecerdasan buatan (AI) dan kemampuan Generative AI ke dalam alat-alat dan teknologi sehari-hari akan mengubah cara orang berinteraksi dengan informasi. Hal ini akan melampaui platform AI khusus dan menjadi bagian dari alat-alat umum seperti mesin pencari dan paket produktivitas. Perubahan ini akan mendorong pemerintah untuk memikirkan ulang strategi komunikasi mereka dan beradaptasi dengan antarmuka baru untuk penyampaian informasi dan layanan.

Transformasi Komunikasi Pemerintah: Transformasi dalam cara orang mengakses dan mengonsumsi informasi akan mengarah pada pengevaluasian kembali strategi komunikasi pemerintah. Saat cara masyarakat berinteraksi dengan konten berkembang, pemerintah akan perlu mempertimbangkan kembali lanskap luas situs web pemerintah dan menemukan cara baru untuk berkomunikasi secara efektif dengan masyarakat. Transformasi ini bisa menghasilkan pendekatan penyampaian konten yang lebih efisien dan terarah.

Layanan Pemerintah yang Dipersonalisasi: Dorongan terus-menerus menuju penyelenggaraan layanan pemerintah yang dipersonalisasi akan tetap menjadi tren yang dominan. Teknologi AI akan memungkinkan pemerintah untuk menyesuaikan informasi dan layanan sesuai dengan kebutuhan individu masyarakat, meningkatkan pengalaman dan kepuasan pengguna. Tren ini kemungkinan akan berkontribusi pada interaksi pemerintah yang lebih efisien dan efektif.

Peningkatan Konektivitas dan Kolaborasi: Lanskap digital yang terus berkembang akan mendorong pemerintah untuk menjadi lebih terhubung dan berkolaborasi. Saat masyarakat menjadi terbiasa dengan interaksi yang lancar dalam kehidupan sehari-hari mereka, pemerintah perlu bekerja melintasi departemen untuk menawarkan layanan terintegrasi dan holistik. Hal ini mungkin melibatkan penghapusan sekat-sekat dan menciptakan pendekatan bersatu dalam melayani masyarakat.

Pergeseran Menuju Aksesibilitas dan Inklusi: Penggunaan yang semakin meningkat dari AI dan model AI percakapan memberikan peluang bagi pemerintah untuk meningkatkan aksesibilitas dan inklusi. Dengan menawarkan informasi dan layanan dalam berbagai bahasa dan menampung beragam kebutuhan pengguna, pemerintah dapat memastikan bahwa layanan mereka tersedia untuk semua masyarakat.

Pertimbangan Etika dan Mitigasi Bias: Saat AI semakin terintegrasi ke dalam proses pemerintah, penanganan pertimbangan etika dan mitigasi bias akan menjadi sangat penting. Pemerintah dan penyedia teknologi perlu bekerja sama untuk memastikan bahwa informasi yang dihasilkan oleh AI akurat, tidak bias, dan sensitif secara budaya, terutama di daerah yang beragam seperti Asia.

Dua hingga tiga tahun mendatang kemungkinan akan menyaksikan pergeseran signifikan dalam cara masyarakat berinteraksi dengan informasi dan layanan pemerintah. Integrasi AI, khususnya Generative AI, ke dalam alat-alat sehari-hari akan mendefinisikan ulang pengalaman pengguna dan mendorong pemerintah untuk mengevaluasi kembali strategi komunikasi mereka.

Layanan yang dipersonalisasi, konektivitas yang meningkat, dan fokus pada aksesibilitas dan inklusi akan berkontribusi pada penyelenggaraan layanan pemerintah yang lebih efisien dan berpusat pada masyarakat. Namun, seiring dengan kemajuan teknologi ini, pertimbangan etika dan mitigasi bias akan memainkan peran penting dalam memastikan akurasi, keadilan, dan sensitivitas budaya dari konten dan respons yang dihasilkan oleh AI.

Dalam lanskap yang cepat berubah dari transformasi digital dan munculnya kecerdasan buatan (AI), pemerintah di seluruh dunia berada di persimpangan penting. Integrasi teknologi canggih, terutama solusi yang didorong oleh AI seperti Generative AI (Gen AI), menawarkan peluang untuk meningkatkan layanan dan kepuasan masyarakat, tetapi juga menimbulkan tantangan kompleks yang membutuhkan pertimbangan yang matang.

Saat pemerintah berusaha memanfaatkan AI dan Gen AI untuk memenuhi kebutuhan yang terus berubah dari masyarakat, sebuah momen krusial sedang muncul. Manfaat potensialnya besar: peningkatan penyelenggaraan layanan, interaksi yang disesuaikan, dan proses yang lebih efisien yang meningkatkan kepuasan masyarakat. Namun, muncul paradoks yang menantang. Alat-alat yang dirancang untuk meningkatkan pengalaman masyarakat dihadapkan pada resistensi dan kekhawatiran di lingkaran pemerintahan tertentu.

Salah satu tantangan paling mendesak yang dihadapi pemerintah adalah kecepatan berbeda dalam adopsi teknologi. Sementara Gen AI menawarkan jalan yang menjanjikan untuk penyelenggaraan layanan yang lebih baik, beberapa entitas pemerintah ragu untuk sepenuhnya merangkul teknologi ini. Dalam kasus tertentu, ada larangan atau pembatasan penggunaannya. Ironisnya, dalam badan pemerintah yang sama ini, pejabat publik aktif menggunakan alat-alat Gen AI dalam kehidupan pribadi mereka, menggarisbawahi ketidaksesuaian antara kebijakan dan implementasi praktis.

Lanskap budaya dan linguistik yang beragam di berbagai wilayah menambah lapisan kompleksitas. Nuansa bahasa dan sensitivitas budaya harus diperhitungkan saat merancang sistem AI. Mengabaikan aspek ini dapat mengakibatkan penyebaran informasi yang tidak akurat atau tidak pantas. Di dunia di mana respons yang dihasilkan oleh AI menjadi norma, nuansa budaya menjadi semakin penting, terutama di wilayah Asia yang memiliki keragaman budaya yang luas.

Dalam upaya untuk berinovasi secara digital, pemerintah harus menjaga keseimbangan yang halus antara merangkul teknologi baru dan memastikan bahwa inklusivitas tidak dikorbankan. Terburu-buru mengadopsi platform yang kompleks tanpa mempertimbangkan literasi digital masyarakat dapat mengakibatkan pengecualian dari beberapa kelompok usia, terutama mereka yang kurang berpengetahuan dalam teknologi atau tidak terbiasa dengan antarmuka digital.

Meskipun istilah “literasi digital” sering digunakan untuk menekankan perluasan keterampilan masyarakat, penting untuk menghindari penciptaan sistem yang terlalu rumit dan memerlukan bantuan dari generasi yang lebih muda. Inklusivitas yang sejati berarti memastikan bahwa kemajuan bermanfaat bagi semua masyarakat, tanpa memandang usia atau kemahiran digital.

Kepentingan untuk beradaptasi dan mengadopsi Gen AI dan teknologi transformatif lainnya mengharuskan pemerintah untuk mengevaluasi kembali strategi mereka. Sebuah keseimbangan harus dicapai antara memajukan inovasi dan memenuhi kebutuhan yang beragam dari penduduk. Upaya kolaboratif antara pemerintah, penyedia teknologi seperti Adobe, dan masyarakat sangat diperlukan untuk memastikan bahwa transformasi digital dilakukan dengan pengalaman dan kepuasan masyarakat sebagai prinsip panduan.

Di wilayah Asia, dengan keragaman budaya dan linguistiknya yang unik, menghadapi tantangan yang berbeda dalam era Gen AI. Sementara beberapa pemerintah mungkin tergoda untuk meniru strategi yang digunakan oleh negara-negara maju secara teknologi, ada kesempatan untuk melompati langkah-langkah tertentu dan menyesuaikan strategi dengan konteks yang relevan bagi mereka. Hal ini sangat relevan bagi negara-negara dengan infrastruktur digital yang masih baru, sehingga memungkinkan mereka untuk mengadopsi kemampuan Gen AI yang canggih dengan lebih cepat.

John memberikan wawasan tentang dinamika yang berubah dalam inisiatif pemerintah dan transformasi digital setelah pandemi COVID-19. Saat pemerintah beralih fokus ke efisiensi dan optimalisasi dalam sektor publik, pentingnya memahami dampak ekonomi dari digitalisasi menjadi sangat mendesak. Melalui pengukuran dan kuantifikasi yang akurat terhadap manfaatnya, pemerintah dapat memastikan bahwa investasi mereka menghasilkan hasil yang berarti, mendorong perubahan positif dalam kepuasan masyarakat dan kemajuan sosial secara keseluruhan.

Ada implikasi ekonomi yang mendalam dari layanan publik yang tidak efisien. Di luar ketidaknyamanan langsung, biaya tersembunyi dapat berkembang menjadi kehilangan produktivitas, akses yang tertunda ke layanan penting, dan produksi ekonomi yang berkurang. Ada kebutuhan mendesak bagi pemerintah untuk mengukur dampak-dampak ini secara kuantitatif dan merancang inisiatif digital mereka dengan pemahaman yang komprehensif tentang konsekuensi ekonomi. Dengan mengatasi tantangan-tantangan ini dengan tegas, pemerintah dapat memenuhi misi mereka untuk membantu tantangan yang paling rentan sambil mendorong masyarakat yang lebih produktif dan efisien.

Tidak diragukan lagi, inisiatif pemerintah memainkan peran penting dalam meningkatkan pengalaman masyarakat melalui layanan digital yang efisien. Suatu panduan keberhasilan yaitu mencakup layanan yang berpusat pada masyarakat, responsif terhadap perangkat mobile, aksesibilitas, serta integrasi pengalaman online dan offline. Dengan mempelajari inisiatif-inisiatif yang berhasil ini dan mengatasi tantangan-tantangan dengan tegas, pemerintah dapat menciptakan lanskap digital yang benar-benar melayani dan memuaskan masyarakatnya.

Hubungan yang rumit antara keamanan data, privasi, kepercayaan, dan kepuasan masyarakat dalam layanan pemerintah patut diperhatikan. Transparansi, kontrol, dan identitas digital muncul sebagai pilar-pilar utama dalam membangun dan merawat kepercayaan. Dengan memastikan bahwa data dikelola dengan tanggung jawab dan masyarakat memiliki kendali atas penggunaannya, pemerintah tidak hanya dapat meningkatkan layanan mereka tetapi juga membina rasa keamanan dan keyakinan di antara masyarakat.

Mengatasi resistensi terhadap perubahan adalah langkah penting dalam mewujudkan transformasi digital yang berhasil dalam layanan pemerintah. Dengan mengakui kekhawatiran, mengadopsi persetujuan dinamis, dan memanfaatkan teknologi untuk menyederhanakan proses, pemimpin pemerintah dapat menavigasi jalan menuju peningkatan kepuasan masyarakat, pengalaman yang dipersonalisasi, dan ekosistem yang mengutamakan keamanan data dan privasi.

Saat pemerintah berjuang dengan implikasi Gen AI dan transformasi digital, suatu persimpangan penting telah tercapai. Potensi untuk meningkatkan layanan dan kepuasan tidak dapat disangkal, tetapi hanya jika pemerintah dengan bijaksana mengatasi tantangan-tantangan tersebut. Inklusivitas, sensitivitas budaya, dan upaya kolaboratif adalah kunci dalam membentuk masa depan di mana Gen AI meningkatkan interaksi antara pemerintah dan masyarakat, tanpa meninggalkan siapa pun.

Munculnya Generative AI dan model AI percakapan membawa peluang dan tantangan bagi layanan pemerintah. Sementara manfaat interaksi yang dipersonalisasi dan inklusif bagi masyarakat sangat besar, pemerintah perlu secara proaktif mengatasi tantangan yang dihadapi oleh ekosistem konten yang terfragmentasi, keragaman bahasa, dan potensi untuk penyebaran informasi yang salah.

Kerja sama, optimalisasi konten, dan memanfaatkan solusi teknologi seperti yang ditawarkan oleh Adobe dapat membantu mengatasi tantangan-tantangan ini dan memastikan bahwa interaksi yang didukung oleh AI memberikan informasi yang akurat, relevan, dan berharga kepada masyarakat dalam berbagai bahasa dan konteks.

Healthcare: The Impact of Technology and Innovation

In an era defined by rapid technological advancements, the world of healthcare has witnessed a remarkable transformation. The integration of technology and innovation into medical practices has not only improved treatment outcomes but has also significantly altered the way healthcare is delivered.

One individual at the forefront of this healthcare revolution is Prof Lawrence Ho Khek-Yu, a distinguished Senior Consultant, Professor, and Director of the Centre for Innovation in Healthcare at the National University Health System (NUHS) in Singapore. Prof Lawrence shed light on the profound impact of COVID-19 on healthcare practices and emphasised the importance of embracing digital solutions to enhance accessibility and equality in healthcare.

The COVID-19 pandemic has catalysed a paradigm shift in healthcare delivery. With social distancing measures in place, traditional healthcare practices faced unprecedented challenges. In response, telemedicine emerged as a vital solution.

Prof Lawrence noted that teleconsultations rapidly gained popularity, allowing patients and healthcare providers to adapt to this innovative mode of healthcare delivery. While telemedicine has shown promise, it is just one piece of the puzzle in the larger landscape of digital healthcare.

One of the hurdles encountered in the digitalisation of healthcare is the lack of an integrated ecosystem. Video consultations, while prevalent, are only a fraction of what a comprehensive healthcare system should encompass.

Prof Lawrence identified issues such as the scarcity of examination tools and delays in medication delivery as substantial obstacles. Additionally, the limited access to medical information and the inability to provide detailed explanations or drawings during virtual consultations can impede the progress of telemedicine.

Another challenge that cannot be overlooked is the diverse demographic of healthcare consumers. Elderly patients and other segments of society may face difficulties in adapting to technology. Furthermore, telemedicine cannot fully replicate the nonverbal and emotional aspects of in-person interactions. To bridge these gaps, Prof Lawrence emphasised the need for continuous refinement and expansion of telemedicine, making it more inclusive and user-friendly.

While telemedicine represents a significant step forward, Prof Lawrence stressed the need for the medical industry to evolve further. Current diagnostic techniques primarily rely on the five senses, limiting the scope of patient data collection.

The integration of sensors and artificial intelligence (AI) technology offers a promising avenue for collecting more accurate and comprehensive patient data. This, in turn, can lead to more precise diagnoses and tailored treatment plans, ultimately improving patient outcomes.

However, Prof Lawrence cautioned against a rush toward dramatic changes driven by hype. He argued that current medical developments often prioritise the interests of developers and creators over the end-users, leading to a lack of user-centricity. Instead, he advocated for a more gradual and deliberate approach to medical development, with an increased focus on cost-effectiveness and aligning innovations with the specific needs and preferences of patients, healthcare providers, and other stakeholders.

In addition to the medical community, Prof Lawrence called upon academia and investors to play a pivotal role in shaping the future of healthcare. He urged academia to shift its focus from research-driven solely by academic interests to practical applications that address real-world healthcare challenges. As for investors, he emphasised the importance of addressing population-level issues rather than concentrating solely on niche areas.

As global populations continue to age, addressing the healthcare requirements of an ageing demographic has become increasingly critical. Prof Lawrence drew attention to the example of Singapore, which has successfully implemented technology to support its elderly population. He encouraged startups and investors to explore this growing market segment and develop innovations tailored to the unique needs of older individuals.

Exclusive! Driving Startup Acceleration for Economic Growth through BNI Ventures with Eddi Danusaputro, Chief Executive Officer, BNI Ventures

As Indonesia emerges from the shadows of the pandemic, a dynamic transformation is underway within its economy, driven by a surge of entrepreneurial vigour. The resilience and determination of the nation’s startup ecosystem have been on full display, propelling Indonesia to a prominent position within the Southeast Asian startup landscape.

Amid this remarkable revival, Bank Negara Indonesia (BNI) recognised the pivotal role it could play in fostering innovation and seized the opportunity by establishing BNI Ventures in 2022. This strategic move seeks to empower startups and contribute to Indonesia’s ascension as a global hub of creativity and economic growth.

In an exclusive insight for OpenGov Asia, Eddi Danusaputro, the Chief Executive Officer of BNI Ventures, provides a glimpse into the world of BNI and his personal voyage through the intricate and ever-evolving landscape of venture capital and startups. He shares his perspectives on the trajectory of innovation and offers his insights into the future of Indonesia’s burgeoning landscape.

In the aftermath of the COVID-19 pandemic, Indonesia’s startup sector emerged as a beacon of hope for economic recovery and growth. Despite the hardships faced by various industries, the pandemic acted as a catalyst for the rise of new startups in Indonesia. While certain sectors struggled, such as travel and hospitality, others, including fintech and healthtech, thrived.

“The pandemic has accelerated the pace of digital transformation. This has created new opportunities for startups in sectors such as e-commerce, fintech, and healthcare,” Eddi observes. “Moreover, it has prompted an increased emphasis on sustainability and critical event management.”

Consequently, this dynamic is paving the way for startups dedicated to developing solutions for climate change and related environmental complexities as well as responding to crises and disasters. As a result, the pandemic has underscored the heightened significance of a robust remote work ethos for startups, a practice that will likely endure well beyond the pandemic’s conclusion.

As the global worldviews changed, the investment landscape also underwent a transformation. Venture capitalists are becoming discerning with a more holistic view, prioritising value and path-to-profitability over mere valuation. As the traditional metrics of appraisal took a back seat, a new era of discernment and strategic focus emerged among venture capitalists. No longer solely captivated by superficial numbers, investors began to scrutinise startups with a keener eye, seeking deeper value and a clear trajectory to profitability.

With aspirations to lead the ASEAN region in the digital economy, BNI Ventures envisions itself as a strategic enabler of this vision. Operating as the corporate venture capital arm of BNI, the focus lies on sectors that align with BNI’s strategic interests, particularly fintech and fintech enablers. By providing financial support, expert guidance, and mentorship, BNI Ventures actively contributes to positioning Indonesia at the forefront of digital innovation.

Eddi acknowledges that the journey of startups in Indonesia is riddled with challenges, including inadequate infrastructure, talent shortages, regulatory hurdles, and investment constraints. In this context, BNI Ventures takes on the role of a nurturing ally, offering investment opportunities and comprehensive incubation and acceleration programmes. By addressing these challenges head-on, BNI Ventures empowers startups to overcome obstacles and flourish.

Drawing on extensive experience in management consulting and finance, BNI Ventures employs a set of rigorous criteria to evaluate investment opportunities. A focus on innovative solutions, strong business models, sustainable traction, and capable management teams are key elements.

While BNI Ventures is relatively new, its investment in startup Kecilin demonstrates its commitment to catalysing positive change within Indonesia’s entrepreneurial landscape. Kecilin is the first and only Indonesia’s cloud and compression technology provider making it possible for every business to experience small-is-better. It offers compression technology that is smooth, efficient, and applicable to modern technology models.

BNI Ventures extends its influence beyond investment, collaborating with regulators and government agencies to create an environment conducive to startup growth and innovation. Furthermore, the venture capital firm promotes sustainability by encouraging startups to incorporate eco-friendly practices into their business models, aligning with global trends towards responsible entrepreneurship.

Remaining at the forefront of emerging trends requires continuous efforts. BNI Ventures achieves this by maintaining an active network, hosting events, and engaging in co-investments. These endeavours ensure that the firm identifies promising investment opportunities that can drive Indonesia’s innovation landscape forward.

For aspiring entrepreneurs seeking investment and support from venture capital firms like BNI Ventures, Eddi advises showcasing passion, attention to detail, salesmanship, and team-building skills. Furthermore, a focus on long-term financial prudence and a clear path to profitability is crucial for attracting investor attention.

“Startup founders need to be passionate about their ideas and be willing to work hard to make them a success,” Eddi advises. “They need to be able to articulate their vision to others and inspire them to join the team.”

While the startup terrain can be tumultuous and fast-paced, founders must also develop a capacity for meticulousness. It will prove pivotal in upholding top-tier standards for the product or service, ensuring operational efficiency for the business.

Eddi draws parallels between his passion for basketball and his leadership approach. Drawing upon the foundational tenets of teamwork, communication, and passion, he emphasises the importance of commitment, discipline, and process in achieving success – these essential attributes prove indispensable in both arenas.

Whether on the basketball court or in the realm of venture capital, the result may be a win or a loss. However, the implementation of a well-honed process – read: practice – stands as a proven means to enhance the likelihood of achieving peak performance.

In the venture capital industry, Eddi actively promotes diversity and inclusion by recruiting, mentoring, and nurturing young and diverse talent. By empowering team members and encouraging a culture of learning from mistakes, he fosters an environment where risk-taking and decision-making flourish.

Eddi’s commitment to continuous learning, including teaching at Binus Business School, contributes to his resilience and ability to navigate through tough times. His journey from traditional finance to the forefront of Indonesia’s startup revolution is proof of the power of resilience, innovation, and the pursuit of passion.

Eddi’s journey is marked by a myriad of valuable lessons. But looking back, he says, “I would advise my younger self to take more risks, find joy in life and embrace laughter.”

Indonesia’s startup landscape is a testament to the nation’s tenacity, adaptability, and unwavering spirit. BNI Ventures’s strategic role in nurturing startups, driving innovation, and fueling economic growth reinforces Indonesia’s potential to emerge as a global leader in technology and entrepreneurship.

Looking ahead, BNI Ventures envisions a future with a thriving ecosystem of startups and investors in Indonesia. The firm aims to foster both quantity and quality in startups, while actively driving traction through collaboration within the BNI Group. This commitment underscores BNI Ventures’s dedication to catalysing Indonesia’s growth and prosperity through technology and innovation.

As the nation looks forward to a brighter future, the partnership between BNI Ventures and Indonesian startups promises to pave the way for a dynamic era of progress, creativity, and collaboration.

December 8, 2023

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