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Ramping Up the Development of Thailand’s Digital Industry 

The Digital Economy Promotion Agency (depa) convened a conference of leaders from nine different sectors to discuss strategies for fostering and facilitating the growth of the digital economy. The meeting successfully integrated operations with digital industry groups, agencies and associations.

The event’s focus on digital innovation and industrial growth will help the Digital Economy Promotion Agency achieve its goal of creating a robust digital economy. During the roundtable discussion, association officials shared current challenges, ongoing flagship initiatives, and suggestions for improving the ecosystem.

Thai Software Industry Association (ATSI), Digital Technology Entrepreneurs Trade Association (DTE), Thai Programmers Association (TPA), Startup Trade Association Thailand (STT), Internet of Things (IoT) Association of Thailand, Metaverse Thai Association (MTA), Marketing Technology Association of Thailand (Martech), Thai Venture Capital Operators Association (TVCA), and Thai Electronic Commerce (THECA) were among the nine associations represented at the meeting.

Thai’s Metaverse Association noticed the issues around Blockchain and Web 3.0 coming. The formation of a Blockchain Technology and Web 3.0 organisation aims to increase industry understanding of the technology by bringing together its practitioners. Therefore, the group seeks to educate by hosting seminars on a global scale.

Like the Martech Association, the group will provide a forum for professionals in Thailand to network and exchange ideas. It’s a group of professionals in the field of marketing technology that get together to discuss the challenges facing modern marketing technology. Today’s Thai digital entrepreneurs face stiff competition from overseas firms that have stored, analysed, and tracked massive amounts of customer data.

Additionally, Natthaphon Nimmanpatcharin vouched for the high quality of Thailand’s digital businesses. The depa office has planned for these issues and implemented actions to promote and standardise procedures, including creating a digital service account registry.

The Office will be the primary body responsible for vetting the credentials of software, SaaS, digital content services, intelligent devices, hardware and firmware developed by Thai digital entrepreneurs. Digital entrepreneurs in Thailand can only enter the public and private markets if they conform to the standards set out by the Office, such as CMMI, ISO for Software, and dSURE for Certified Smart Devices.

In addition to initiatives like Thailand’s Digital Valley, Digital depa has other ambitions to advance the digital economy. One-Stop Service, Startup Knowledge Exchange Centre, Innovation Centre, Edutainment Complex, and Edutainment Complex are the five components of this initiative. The project offers digital entrepreneurs in Thailand a complete set of tools and resources.

Under the initiative “Transform Fresh Market in the New Normal (Expansion),” depa recently hosted a session to train company owners on the theme of “wing SMEs to drive business with digital.” The initiative aims to help small company owners, shopkeepers, market vendors, hawkers, and stall owners save money and boost profits via digital technology.

The “Transform Fresh Market in the New Normal (Expansion)” initiative aims to train business owners and employees to use the internet for promotional purposes, financing availability and corresponding software use. It also seeks to link operators with digital service providers, motivating local company owners to use digital tools to increase productivity. As a result, up to 70% of the event’s attendees may find quick business matches thanks to these kinds of events.

To promote digitalisation in the region, the Thai government has asked the provinces of Phetchaburi, Chai Nat, and Ratchaburi to move quickly to implement the country’s smart city and digital economy programmes. The suggested guidelines were discussed during meetings between the Digital Economy Promotion Agency (depa) and regional directors and representatives.

The dialogue made the programme more robust and comprehensive. Each state has promised to implement the plans for future cooperation and move forward in becoming the next smart city by fostering the promotion and use of technology and digital innovation in corporate organisations, communities, farmers, students, and the general populace.


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