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Innovative E-commerce Stabilises China’s Foreign Trade

Cross-border e-commerce has become an important driving force for stabilising China’s foreign trade and played a positive role in helping small and medium-sized enterprises hedge against the negative impact of the COVID-19 pandemic.

The import and export volume of China’s cross-border e-commerce totalled Yuan 1.98 trillion (US$ 311.5 billion) in 2021, up 15% year-on-year. E-commerce exports stood at Yuan 1.44 trillion, an increase of 24.5% on a yearly basis. As a new form of foreign trade, cross-border e-commerce has witnessed rapid growth in China by making full use of its advantages in online trading and contactless delivery since the pandemic outbreak.

Digital transformation has emerged as a key pathway to mitigate the impact of the pandemic on traditional trade. More enterprises have attached great importance to cross-border e-commerce as it becomes a vital channel for foreign trade enterprises to open up new markets. Cross-border e-commerce breaks time and geographical barriers and enhances the digital management capacities of enterprises.

Digital tools and digital transformation are the key factors for global micro, small and medium-sized enterprises or MSMEs to survive and thrive in the unpredictable COVID-19 era. Relying on the resiliency of China’s supply chain, a leading Chinese cross-border B2B e-commerce platform has empowered global MSMEs with some capabilities like more data flow, a deeper understanding of customer demand as well as a more tailor-made product portfolio to help them succeed in the challenging business environment.

Relying on the resiliency of China’s supply chain, the platform has empowered global MSMEs with some capabilities like more data flow, a deeper understanding of customer demand as well as a more tailor-made product portfolio to help them succeed in the challenging business environment.

Cross-border e-commerce has become an important channel for China’s foreign trade during the pandemic period and accelerated the innovative development of foreign trade. The outbreak has posed a challenge to logistics and distribution. China’s cross-border e-commerce logistics companies have made efforts to ensure the timely delivery of commodities through charter flights and overseas warehouses.

Shopping via overseas live streaming services could offer detailed information about products to domestic consumers. Such services have gained wide popularity among the younger generation. There is an inevitable trend that more cross-border online retailers will cooperate with live streaming platforms.

New business forms and models, especially cross-border e-commerce, have become a vibrant force driving China’s foreign trade. They also represent an important trend in the development of international trade. China’s cross-border e-commerce has grown by nearly 10 times over the past five years. By both exports and imports, cross-border e-commerce has been expanding much faster than overall foreign trade, and its share in overall foreign trade has gone up significantly.

As reported by OpenGov Asia, Chinese President Xi Jinping pledged to support the development of key technologies while strengthening the regulation of the country’s tech giants as part of his strategy to expand the digital economy. The country needs to boost innovation in core technologies and step up research capabilities to achieve self-sufficiency as soon as possible. China also called for an acceleration in the development of high-speed, secure smart infrastructure that can connect all aspects of the online economy as well as for breakthroughs in key software technologies.

China has identified the digital economy as a key driver for growth over the next few decades and made achieving tech self-sufficiency a top national priority. To support that growth, Beijing has doubled down on funding for strategically important industries such as semiconductors and AI, while rolling out new legislation covering everything from data security to fair competition as part of efforts to bring the country’s once free-wheeling internet giants in line with the national agenda.


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